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Subway Gets Last-Minute Deal To Air New Super Bowl Spot

Published in SportsBusiness Daily on 02 / 01 / 15

Subway will debut a spot near the end of NBC's Super Bowl pregame show in a deal that was concluded just yesterday. The QSR last year bought a last-minute spot in the Super Bowl broadcast. Subway CMO Tony Pace this year was again negotiating almost until the last minute, and came up with a unit th...

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05/19/97
EXECUTIVE TRANSACTIONS

Puma has named JAY PICCOLA Exec VP, DON GIBADLO Int''l Business Manager for Cross Training and Basketball, and DOUGLAS WILLIAMS VP & GM for Soccer at Puma''s North American operations. Piccola was a f

Tags: ESPN, Puma, Reebok, People and Pop Culture, Walt Disney, Washington Nationals

05/16/97
NAMES IN THE NEWS

Georgetown basketball coach JOHN THOMPSON "refused to rule out" a jump to the NBA if the situation was right (WASHINGTON POST, 5/16)....Orioles Owner PETER ANGELOS unveiled plans for a $140M-150M conv

Tags: ABC, Baltimore Orioles, NBA, People and Pop Culture, Walt Disney

05/16/97
EXECUTIVE TRANSACTIONS

The USOC named ROBERT MARSH Manager of the SLOC Development Program. He had previously served as Dir of the Park City Ski Educational Foundation (USOC)....The IHL Wolves promoted CHRIS GARGANI to Dir

Tags: SLOC, People and Pop Culture, USOC

05/15/97
NAMES IN THE NEWS

The Boston Globe''s BOB RYAN has been named as the print recipient of the Basketball Hall of Fame''s Curt Gowdy award (BOSTON GLOBE, 5/15)....Bucs Owner MALCOLM GLAZER made a bid Wednesday to buy the

Tags: Nike, Reebok, People and Pop Culture, Tampa Bay Buccaneers

05/15/97
EXECUTIVE TRANSACTIONS

The Sabres dismissed GM JOHN MUCKLER. Assistant GM LARRY CARRIERE was named acting GM (Sabres)....ERIC SILVER was named Senior Copywriter for S.F.-based Goodby, Silverstein & Partners. He had been on

Tags: Buffalo Sabres, Nike, People and Pop Culture, Wieden Kennedy

05/14/97
HUIZENGA HOLDS SHAREHOLDERS MEETING; TAKES REPUBLIC TO NYSE

WAYNE HUIZENGA''s Republic Industries approved a plan to move trading in the company''s common stock to the NYSE from the NASDAQ. The company "expects to be listed on the Big Board," with a new symbol

Tags: People and Pop Culture

05/14/97
EXECUTIVE TRANSACTIONS

DAVE GAVITT was named Chair of the Naismith Memorial Basketball Hall of Fame. Gavitt also currently serves as President of the NCAA Foundation (Hall of Fame)....JONATHAN LEESS was named to the newly c

Tags: ABC, Indianapolis Colts, NCAA, People and Pop Culture, Walt Disney

05/14/97
NAMES IN THE NEWS

NBC''s MARV ALBERT will receive the Basketball Hall of Fame''s Curt Gowdy media award on May 31 at the Hall''s annual Awards Dinner (Basketball Hall of Fame)....The WOMEN''S SPORTS FOUNDATION will hol

Tags: Maple Leaf Sports and Entertainment, NBC, People and Pop Culture, Toronto Maple Leafs, Toronto Raptors

05/14/97
WOODS MEETS THE PRESS; TALKS OF FUZZY, FAME, AND CLINTON

TIGER WOODS "weaved his way through a mine field of potentially explosive topics" yesterday in his first news conference since winning The Masters, according to Jimmy Burch of the FT. WORTH STAR-TELEG

Tags: ABC, ESPN, MasterCard, MLB, PGA Tour, Sports Illustrated, People and Pop Culture, Time Warner, Walt Disney

05/13/97
NAMES IN THE NEWS

MICHAEL SILVER, the co-author of DENNIS RODMAN''s book "Walk on the Wild Side," answered Rodman''s charge of Silver "taking too much creative license" with the book. Silver, on Rodman: "One thing I''v

Tags: Minnesota Wild, People and Pop Culture

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