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Subway Gets Last-Minute Deal To Air New Super Bowl Spot

Published in SportsBusiness Daily on 02 / 01 / 15

Subway will debut a spot near the end of NBC's Super Bowl pregame show in a deal that was concluded just yesterday. The QSR last year bought a last-minute spot in the Super Bowl broadcast. Subway CMO Tony Pace this year was again negotiating almost until the last minute, and came up with a unit th...

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01/05/98
NAMES IN THE NEWS

POPE JOHN PAUL II has awarded papal knighthood to News Corp. Chair RUPERT MURDOCH for "unblemished character" and for promoting "the interest" of society, the Church and the Vatican (L.A. TIMES, 1/3).

Tags: NASCAR, People and Pop Culture, Washington Nationals, WNBA

01/05/98
EXECUTIVE TRANSACTIONS

Nike named ROBERT MITCHELL as East Coast PR Senior Manager (Nike)....The Basketball Hall Of Fame promoted DON GIBSON to Exec VP & COO. Gibson was formerly Exec VP/Marketing & Development (Hall Of Fame

Tags: Houston Astros, Nike, People and Pop Culture

12/19/97
NAMES IN THE NEWS

Federal investigators "have expanded their probe" of 49ers co-Owner EDDIE DEBARTOLO JR. with a subpoena of the Sands Hotel & Casino in Atlantic City, NJ, to turn over records of any personal gambling

Tags: CBS, NHL, San Francisco 49ers, People and Pop Culture, Viacom

12/19/97
RUPERT THE RED NOSED RAIDER, BOUGHT HIMSELF A BASEBALL TEAM

RUPERT MURDOCH is profiled by Diane Shah in LOS ANGELES magazine under the header "Will Rupert Buy L.A.?" The Dodgers purchase "will be no more than a decimal point in Murdoch''s creeping global hegem

Tags: Los Angeles Dodgers, News Corp./Fox, People and Pop Culture

12/19/97
THE DAILY'S HOLIDAY GIFT: 'TWAS THE NIGHT BEFORE CHRISTMAS

''Twas the night before Christmas, and down in the south, The Hurricanes were playing, to not quite a full house. Starter gear was hung by concessionaires with care, In hopes that young sports fans so

Tags: Carolina Hurricanes, Acushnet, Gale Force Holdings, NASCAR, NFL, Nike, People and Pop Culture

12/19/97
20TH ANNIVERSARY SPORTS SUMMIT SET FOR GOTHAM, JANUARY 14-15

STEVE SOLOMON, NHL COO; JOHN KRIMSKY, JR.; USOC Dep Sec General; RICK WELTS, NBAP President; ALAN ROTHENBERG, U.S. U.S. Soccer Federation President; TONY TAVARES, Anaheim Sports President; BRIAN FRANC

Tags: Marriott, NASCAR, NFL, NHL, Oakland Athletics, People and Pop Culture, USOC

12/19/97
EXECUTIVE TRANSACTIONS

DC-based F.A.M.E. promoted G. MICHAEL HIGGINS from Senior VP to Exec VP; NINA MITCHELL from VP/Finance to Senior VP/Finance; DAVID BAUMAN from Dir of Legal Affairs to VP/Legal Affairs and BRAIN OURAND

Tags: People and Pop Culture

12/18/97
NAMES IN THE NEWS

Wieden & Kennedy''s GARY KOEPKE, TOM BLESSINGTON and STACY WALL, who each work out of W&K''s N.Y. office, are featured in NEW YORK magazine''s "Innovators" section. NEW YORK calls W&K''s "SportsCenter

Tags: Chicago Cubs, IndyCar, People and Pop Culture, Wieden Kennedy

12/18/97
EXECUTIVE TRANSACTIONS

F. MORGAN TAYLOR, JR. will replace JUDY BELL as USGA President. Taylor has been VP for three years (Mult., 12/18)....BILL JEMAS has been named Exec VP/MSG Properties. He was Founder & President of Bla

Tags: ATP, Cablevision, Madison Square Garden, Maple Leaf Sports and Entertainment, People and Pop Culture, Toronto Raptors, USGA

12/18/97
SNOWBOARD KING JAKE BURTON FEATURED IN BOSTON GLOBE

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Tags: People and Pop Culture

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