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IOC's Idea Of Awarding '24, '28 Games At Same Time Not Going Over Well With Officials

Published in SportsBusiness Daily on 02 / 24 / 17

Budapest’s decision to abandon its bid for the '24 Games has crystalized the race into a head-to-head competition between Paris and L.A. the same week it became clear that a trial balloon of awarding both the ’24 and ’28 Games simultaneously is not going over well. Budapest was the...

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08/19/16
Ben Fischer's Take On 19 Days In Rio

We check in with our man in Rio, staff writer Ben Fischer, for his memorable moments and other takeaways from these Games. OO.ready(function() { OO.Player.create('ooyalaplayer', 'xjbGpmNTE6bxtL73dU_CWGLKtcfawpDc'); }); Please enable Javascript to watch this video

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08/18/16
Two Swimmers Admit To Fabricating Story

A Brazilian police official claims U.S. swimmers Jack Conger and Gunnar Bentz have admitted that the "story about being robbed at gunpoint" early Sunday morning "had been fabricated," according to Savarese & Harris of the AP. Police have determined that Conger, Bentz, Ryan Lochte and Jimmy Feige ...

Tags: Olympics, USOC

08/18/16
Salt Lake City Still Topping Olympic TV

Salt Lake City is averaging a 22.0 local rating through 12 nights of NBC's primetime Olympic coverage, well ahead of second-place Denver's 20.5 rating as the Rio Games head into the final few days. The 22.0 rating is down from Salt Lake City's 26.6 rating during the same period of the '12 London Ga ...

Tags: Olympics, NBC

08/18/16
NBC Primetime Likely Between Athens, Sydney

Heading into the final stretch for the Rio Games, NBC's primetime rating looks to finish somewhere in between the average for the '04 Athens Games and the '00 Sydney Games. NBC is averaging a 15.2 rating (27.2 million viewers) after 12 nights of coverage, below the 15.8 rating during the same period ...

Tags: Olympics, NBC

08/18/16
Laurie Hernandez To Promote P&G's Crest

Gold and Silver Medal-winning U.S. gymnast Laurie Hernandez has signed her first endorsement contract with IOC TOP sponsor Procter & Gamble, agreeing to become a brand ambassador for Crest toothpaste and Orgullosa, a Latina-focused online platform founded by P&G. Her mother, Wanda Hernandez, ...

Tags: Olympics, Procter and Gamble

08/18/16
Phelps Wears Nike Gear On Latest SI Cover

Michael Phelps has been an Under Armour endorser since '10, but he appears on the cover of this week's SI with a "competitor’s logo front-and-center," leaving branding experts "shaking their heads," according to Novy-Williams & Soshnick of BLOOMBERG NEWS. UA Manager of Global Co ...

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08/18/16
Stevenson Appears To Sign With Mayweather

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08/18/16
Arrested IOC Official Steps Down From Post

Ireland Olympic Council President Pat Hickey "temporarily stepped down from his position" as an IOC Exec Board member "after his arrest in connection with a probe into ticket touting at the Rio Games" ( REUTERS, 8/17 ). Police said that Hickey "tried to escape when they came for him ...

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08/18/16
THE DAILY's Olympic Medal Stand

Each day during the Olympics, THE DAILY offers our take on the business performances of some of the people, sponsors, broadcasters and other entities around Rio. ...

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08/17/16
NBC Ratings Down, But Still Strong In Primetime

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Tags: Olympics, NBC

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