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PodcastOne To Distribute Audio Version Of "The Rich Eisen Show"Published in SportsBusiness Daily on 10 / 01 / 14
PodcastOne will distribute "The Rich Eisen Show" starting Monday. The podcast, which will be an audio version of Eisen 's DirecTV show, will be available via iTunes, the PodcastOne app and the PodcastOne website. PodcastOne CEO Norm Pattiz said he became interested in Eisen once he saw the growth...
The U.S. Olympic Congress runs through Saturday and will have more than 1,400 participants from sports corporations, marketing firms, conventions and visitors bureaus, official Olympic sponsors and li
Buick plans to launch the "first and possibly only sedan" that GM will offer bearing the Olympic logo, according to BRANDWEEK. The Olympic Regal will cost about $20,000 and will include golden Olympic
Swatch plans to "leverage" its $40M sponsorship of the Atlanta Games with two promotions, according to the latest issue of BRANDWEEK. The two promotions will be a sweepstakes and "gift-with-purchase"
Weiden & Kennedy is "spearheading" advertising for Coca- Cola''s ''96 Olympics sponsorship with a "massive" campaign touting both "Coca-Cola''s hometown of Atlanta and its longtime relationship with t
The USOC "has not fulfilled its mandate," according to a study by the ATLANTA CONSTITUTION. The report reveals inadequacies on the part of the U.S. Olympic governing body to satisfy its responsibility
After a "stern warning" from top IOC officials, ACOG Exec Dir Billy Payne met Friday with Atlanta Mayor Bill Campbell to discuss the city''s marketing contract with Munson Steed, according to the ATLA
Reebok has been named as a Supplier and an Official Licensee of the ''96 Atlanta Games. As Supplier, Reebok will provide footwear to the ''96 U.S. Olympic Team and officials, as well as employees and
The IOC has issued a "mandate" to put more women in policy making positions. The IOC, which currently has seven females among its 106 members and one woman on the 11-member executive board, will "imme
John Hancock Financial Services is not new to Olympic involvement. The company was an IOC contributor for the ''94 Games in Lillehammer, and is serving as the official patron of the IOC museum in Laus
A report in CRAIN''S CHICAGO BUSINESS notes the recent success of the World Cup in Chicago, and the expected success of the Democratic Convention next year, "have Mayor Richard Daley and his advisors