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USOC Approves Creation Of New U.S. Olympic Foundation, Hopes To Narrow '24 Bid Cities

06 / 12 / 13

The USOC BOD yesterday approved the creation of a new U.S. Olympic Foundation, which will try to raise more than $35M in the coming years to support athletes and amateur sports. The approval highlighted a USOC board meeting at McDonald’s HQs in Oak Brook, Ill. USOC CEO Scott Blackmun said the ...

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Tags: Olympics, USOC

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10/18/94
KODAK TAKES A SPONSORSHIP SHOT AT '98 GAMES IN JAPAN

Eastman Kodak has become the first int''l sponsor of the ''98 Winter Games in Nagano, Japan, making them the "Official Imaging Sponsor of the Games." As a sponsor, Kodak will "provide products and ser

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10/18/94
NBC FAR AHEAD OF ATLANTA '96 ADVERTISING GOALS

With 21 months to go before the 1996 Olympic Games, NBC has sold virtually all of the official sponsorship positions available on its 17 days of media coverage. Media buyers estimate NBC is way ahead

Tags: NBC, Olympics

10/18/94
COCA-COLA CONSIDERS PLAN TO OPEN A OLYMPIC CITY

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Tags: Coca-Cola, Olympics

10/18/94
REEBOK SIGNS ON AS OFFICIAL OLYMPIC ADVERTISER

Reebok signed an estimated $25M deal with NBC to be the exclusive athletic shoe advertiser on NBC''s ''96 Summer Olympic broadcast. Reebok has yet to sign on as a national sponsor of the Atlanta Games

Tags: Anheuser Busch, Coca-Cola, NBC, Nike, Olympics, Reebok, USOC

10/17/94
ACOG HAS A GOOD YEAR IN CONGRESS

"The Olympics, at least, had a good year in Congress" as ACOG and GA''s congressional delegation members lobbied succesfuuly for over $40M in appropriations to federal agencies for Olympic-related pro

Tags: Olympics

10/13/94
ACOG MOVES CLOSER TO FINANCING FOR GAMES -- BRICK BY BRICK

ACOG organizers said yesterday that they were within $100M of completing financing for their ''96 budget of $1.6B. ACOG President William Payne said that contracts have been reached for 60% of the tot

Tags: Home Depot, Olympics

10/05/94
ACOG PRESIDENT SPREADS OLYMPIC SPIRIT TO ORLANDO; & DISNEY?

ACOG Pres. and CEO Billy Payne "welcomed Orlando into Atlanta''s family of Olympic cities." Orlando''s Florida Citrus Bowl will play host to nine Olympic first round soccer matches. Payne helped kick

Tags: NBC, Olympics

10/04/94
MEGASIGNS MORE MINI AND SPARSE IN ATLANTA

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Tags: Olympics

10/03/94
ATLANTA AND ACOG HAND IN HAND OR FIST TO FIST?

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Tags: Olympics

09/30/94
US SKIING HITS THE SLOPES FACING BUDGET CUTS

US Skiing is "facing major budget cuts," already cutting $1.2M and looking to cut another $1.3M from its $12.4M annual budget. Officials cite fundraising competition from the ''96 summer games and "be

Tags: Olympics

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