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Phelps To Come Out Of Retirement Next Week, Could Compete In '16 Summer Games

04 / 15 / 14

U.S. swimmer Michael Phelps is returning to competition next week in a "move that could lead" to him participating in the '16 Rio Games, according to a front-page piece by Marbella & Klingaman of the Baltimore SUN. Phelps will compete in the Arena Grand Prix, held in Mesa, Ariz., April 24-26, in...

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01/22/96
NATIONSBANK LAUNCHES OLYMPIC MARKETING EFFORTS

NationsBank today is scheduled to launch its Olympic TV ad campaign, according to the ATLANTA CONSTITUTION. NationsBank Brand Dir Grant O''Neal notes the campaign is the "most concentrated TV buy we''

Tags: Bank of America, Nike, Olympics

01/22/96
2002 OPENING CEREMONIES MAY MOVE TO A FRIDAY NIGHT

The 2002 Games could last a day longer under a proposal to hold the opening ceremonies on a Friday instead of a Saturday to boost weekend TV ratings, according to the DESERET NEWS. Salt Lake Olympic O

Tags: IOC, NBC, Olympics

01/22/96
DISNEY TO GET IN ON OLYMPICS WITH DREAM TEAM TRAINING SITE?

Disney officials are working hard to close a deal that would have the U.S. men''s and women''s basketball teams use Orlando as a pre-Olympic training site in mid-July, according to the ORLANDO SENTINE

Tags: Olympics, Walt Disney

01/19/96
COCA-COLA MAKING ADVERTISING PUSH AS OLYMPICS APPROACH

Coca-Cola has unveiled a second wave of billboards in Atlanta and a torch run TV spot this week in an advertising push toward the ''96 Games, according to the ATLANTA CONSTITUTION. Like their first se

Tags: Coca-Cola, Olympics

01/16/96
GENERAL MILLS NAMED OFFICIAL SPONSOR OF '96 GAMES/US TEAM

General Mills has become an official sponsor of the ''96 Games and the ''96 U.S. Olympic team. The company will have the right to use the logos of both the Games and Olympic Team on packaging, promoti

Tags: Olympics, Wheaties

01/16/96
ON SECOND THOUGHT, BETTER NOT BRING THAT AMEX

ACOG officials said Friday that Visa will be the only credit card accepted for ticket purchases for the ''96 Games, "heading off a potentially embarrassing incursion" after last week disclosing that i

Tags: American Express, Olympics, Visa

01/16/96
IOC WORKING ON GLOBAL SPONSORSHIPS FOR '98, 2000 GAMES

The IOC is "closing deals" with all 10 global sponsors of the ''96 Games to return as sponsors for the ''98 Winter and 2000 Summer Games, according to Jeff Jensen in AD AGE. In addition to the 10 glob

Tags: Coca-Cola, Eastman Kodak, IBM, IOC, John Hancock Mutual Life Insurance, McDonalds, Motorola, Olympics, Sports Illustrated, Time Warner, UPS, Visa, Xerox

01/11/96
OLYMPIC NEWS AND NOTES

A record 11 cities met yesterday''s deadline to submit bids for the 2004 Summer Games. The candidates: Athens; Buenos Aires; Cape Town; Istanbul; Rio de Janeiro; Rome; San Juan; Stockholm; St. Petersb

Tags: IOC, Olympics

01/10/96
EVEN IN ATLANTA, DON'T LEAVE HOME WITHOUT IT

Olympic officials have announced they will accept American Express and Mastercard for purchase of Olympic tickets by telephone, according to the ATLANTA CONSTITUTION. While Visa is trying to keep box

Tags: American Express, MasterCard, Olympics, Visa

01/10/96
NAOC LAUNCHES NEW SPONSORSHIP PROGRAM FOR '98 GAMES

Nagano Winter Olympics organizers officially launched their "official supplier" program Wednesday in order to help secure sufficient funds for the ''98 Winter Games. NAOC and the JOC started the progr

Tags: Olympics

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