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Morning Hot Reads: Best Of Teams, Worst Of Teams

Published in SportsBusiness Daily on 03 / 27 / 15

Under the header  "St. Louis Is A Tale Of Two Cities,"  the ST. LOUIS POST-DISPATCH's Joe Strauss writes, "If the Cardinals are the civic religion, the Rams have become a sporting stigma." In a HOLLYWOOD REPORTER Q&A, Turner Broadcasting President David Levy says of the "ceil...

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04/30/96
SARA LEE EYES POST-OLYMPIC OPPORTUNITIES

Despite the fact that Sara Lee expects to sell $400M worth of licensed items through its Champion division, the company''s biggest benefit may be making non-Olympic versions of these items based on it

Tags: Olympics, Sara Lee

04/30/96
OLYMPIC NEWS & NOTES

Bloomberg Business News reports that ACOG has assembled "a $10M SWAT team" of undercover agents, trademark lawyers and PR firms to combat ambush advertisers (ST. LOUIS POST-DISPATCH, 4/28)....The U.S.

Tags: Eastman Kodak, Olympics, Reebok

04/29/96
OLYMPIC NOTES: NEWS REPORT OF OLYMPIC PIPE BOMBS IS A DUD

An ACOG release confirmed that state and federal law enforcement officials have told them that the bomb arrests made Friday have no connection to the Games (ACOG). Several media reports note the frenz

Tags: CBS, Olympics, Viacom

04/26/96
THE HOT LIST II: USOC LICENSING TEAM

THE DAILY continues its look at USOC licensees: NATURAL ALTERNATIVES, INT''L (San Marcos, CA): Multivitamin/Mineral capsules; NATURAL ALTERNATIVES, INT''L''s INTERIOR DESIGN NUTRITIONALS (Provo, UT);

Tags: Olympics, R J Reynolds, Sara Lee, USOC

04/26/96
OLYMPIC NOTES: MORE TICKETS ON SALE THIS WEEKEND

More Olympic tickets will be released for sale Saturday for 17 sports and 211 sessions, including basketball, boxing and track and field. ("SportsCenter," ESPN, 4/25)....The Visa Olympic Reunion Cente

Tags: ABC, ESPN, Olympics, Visa, Walt Disney

04/25/96
THE HOT LIST: ACOP LICENSING TEAM

THE DAILY continues its look at ACOP licensees: SALAMANDER (Watsonville, CA): Umbrellas and tote bags; SALEM SPORTSWEAR (Hudson, NH): Adult unlined windsuits; SCOTCHMAID (New York, NY): Sports bras, t

Tags: Olympics, Russell Athletic

04/24/96
COCA-COLA TEAMS WITH WAL-MART FOR OLYMPIC TORCH PROMO

Coca-Cola next week will launch its first account-specific promotion with one of its biggest customers, Wal-Mart, according to BRANDWEEK. The May-June promotion is only a "small" part of Coke''s Olymp

Tags: Coca-Cola, NFL, Olympics, Wal Mart

04/24/96
OLYMPIC NEWS & NOTES

Ticketmaster is charging an additional $4.10 for every $10 ticket to the Atlanta Grand Prix Track & Field, the 1st event at the new Olympic Stadium (ATLANTA CONSTITUTION, 4/23)....A Copeland Hirthler

Tags: IOC, NBC, Olympics, Ticketmaster

04/22/96
BUILDING OLYMPICS INC. FROM THE BOTTOM UP BY BILLY PAYNE

ACOG President Billy Payne''s construction of a $1.7B company to put on the Atlanta Games is profiled by David Greising of BUSINESS WEEK. Greising asks, "How did a man who never attended an Olympics c

Tags: Bank of America, IOC, NBC, Olympics

04/19/96
OLYMPIC NEWS AND NOTES

ACOG plans to have 42,500 volunteers for the Games, but officials would like 52,000 to cover any drop-outs. So far, 35,000 have been identified, although they have not been screened, trained and unifo

Tags: General Motors, NBC, Olympics

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