Beijing To Host '22 Winter Games Sponsors Eye Olympics' Return To China Boston Donors Opine On Where Bid Was Lost Boston Mayor Calls Out Thomas Bach IOC President Blames Boston For Failed Bid Sources: USOC Makes Contact With L.A. Boston's '24 Olympics Bid Folds L.A. Seen As Top Replacement For Boston USOC Feeling Heat For Failed Boston Bid Should USOC Keep Bidding For '24 Games?
Beijing Outlasts Strong Almaty Presentation, Wins Hosting Rights For '22 GamesPublished in SportsBusiness Daily on 07 / 31 / 15
Beijing on Friday was named the host of the '22 Games, setting up the Chinese capital to "become the first city in history to stage both the Summer and Winter Games," according to Sam Borden of the N.Y. TIMES. Members of the IOC "voted in favor of Beijing over its lone competitor, Almaty, Kazakhstan...
ABC execs are worried NBC''s Olympic coverage may help move "Nightly News" into No. 1 (USA TODAY, 6/19)....Rick Bragg examines the role of sponsors (N.Y. TIMES, 6/19).... MoJazz Records, the Jazz divi
During the U.S. Trials'' men''s 400 meter semifinal, the insole to runner Antonio Pettigrew''s Reebok racing shoe came loose and "doubled up" causing Pettigrew to finish fifth, one spot out of the fin
While marketers who try to ambush Olympic sponsors in TV, radio or print ads can anticipate "swift prohibitive action" from ACOG and the IOC, the Internet remains a "wide-open field," according to Jef
SLOC still cannot sell sponsorships to the 2002 Games because it has yet to finalize a deal with the USOC on how to share corporate dollars. Meanwhile, new projections factoring in inflation through 2
The marketing of sprinter Michael Johnson is featured in Sunday''s ROCKY MOUNTAIN NEWS by Rick Morrissey. Johnson is represented by Boulder-based Brad Hunt, who is adamant on not repeating mistakes ma
The USOC''s Nominating Committee officially presented the six officers nominated to lead the organization through 2000 with William Hybl, who served as interim President in ''91-92, recommended as pre
USOC sources say Bill Hybl, who served as interim President of the USOC in ''91-''92, has been nominated for a full-term as President. The Olympic Committee is expected to release the list of officer
For the past decade, track and field "has competed with baseball for the title of most-inept sports marketer," according to Roger Thurow of the WALL STREET JOURNAL. But recently the sport has made an
Though Sports Illustrated spent $40M to be the official publishing sponsor of the Atlanta Games, some "publishers appear to be flouting the rules" that say non-sponsors are forbidden from using Olympi
This week''s BRANDWEEK contains a "Special Report" section on Olympic marketing. Highlights: OLYMPIC GRAB BAG: Matthew Grimm looks at marketers'' efforts to avoid the "clutter" associated with Olympic