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McLaren F1 Sponsors Not Charged Extra For Branding Received From Alonso Indy 500 Run

Published in SportsBusiness Daily on 05 / 26 / 17

F1 team McLaren is not charging its sponsors "any extra for the branding and exposure they are receiving" from Fernando Alonso's Indianapolis 500 venture, according to Lawrence Barretto of MOTORSPORT.com. Alonso's car is "almost entirely bedecked in McLaren’s traditional colours and covered wi...

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Tags: Marketing and Sponsorship

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Sources: Javier Hernandez To LAFC Unlikely

Talks to bring Bundesliga club Bayer Leverkusen and Mexican national team F Javier "Chicharito" Hernandez to MLS expansion team LAFC have "cooled due in large part to salary demands," according to sources cited by Jeff Carlisle of ESPN FC. Hernandez has been the subject of bids by MLS teams "several ...

Tags: Franchises, MLS

Do Ballparks Need More Protective Netting?

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Tags: Facilities, MLB

Men's/Women's Lax Championships Share Venue

The women's lacrosse national semifinal and title games were "relocated to Gillette Stadium" after the NCAA announced in September that it was removing seven championship events from orth Carolina, and now the event is "sharing a venue" with the men's lacrosse championship for the first time, accord ...

Tags: Events and Attractions

Growth In College Esports Raises Questions

Eight teams are competing for the "League of Legends" College Championship throughout the weekend at the North America LCS Arena in Santa Monica, Calif., which is "double the amount of teams included in the first three years of this competition," according to Kieran Darcy of ESPN.com. The growth is ...

Tags: Colleges

Weekend Plans With IndyCar CEO Mark Miles

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Tags: People and Pop Culture

Weekend Events....

Saturday Napa Valley College will host an independent minor league baseball game featuring the San Rafael Pacifics and New Jersey Black Sox. The Triple-A Int'l League Toledo Mud Hens will wear Boba Fett-inspired uniforms for their annual "Star Wars Night" game against the Scranton Wilkes-Bar ...

YES Airing Pregame Meetings On Facebook Live

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Tags: Media, YES Network

Laugh Track: Iron Mic

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Speed Reads....

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SiriusXM CEO Helps Rookie's Indy 500 Fundraising

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Tags: Marketing and Sponsorship, Indianapolis Motor Speedway

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