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CBS Could See Strong Audience For Arkansas-Kentucky Hoops

Published in SportsBusiness Daily on 02 / 27 / 15

The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...

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Fresno State Gets Fresh Start With Bartko

New Fresno State AD Jim Bartko on Thursday outlined his plan for the athletics department "in specifics as well as broad strokes" -- from the "reinstatement of a wrestling program and addition of women’s water polo, to staffing and fundraising goals, to facilities upgrades including perhaps th ...

Tags: Colleges

IOC Could Alter Controversial Rule 40

The IOC is "considering changes to its advertising rules that could loosen restrictions on athletes endorsed by sponsors that aren’t official advertisers at the Games," according to Sara Germano of the WALL STREET JOURNAL. The IOC in a release said that the proposals were agreed to by its exec ...

Tags: IOC, Olympics

Wolff: No Interest In "Coliseum City" Concept

A's co-Owner Lew Wolff said that if his team were to build a new ballpark at the site of O.co Coliseum, he "would want it surrounded by acres of surface parking spaces," according to Matthew Artz of the OAKLAND TRIBUNE. Wolff said that there is "not enough land readily available at the Coliseum comp ...

Tags: Facilities, Oakland Athletics, MLB

Orlando City Surpasses 13,000 Season Tix

Orlando City SC on Thursday announced it has "surpassed 13,000 season ticket holders" for its inaugural MLS season, "closing within range of the cap of season tickets" for its first year, according to Paul Tenorio of the ORLANDO SENTINEL. This means "fewer than 1,000 season tickets remain." Clu ...

Tags: Franchises, MLS

NFL Appeals Judge's Peterson Decision

Vikings RB Adrian Peterson "finally got a legal victory Thursday with a federal judge’s reinstatement order" following his child abuse case, but the ruling "was swiftly appealed by the NFL," according to Rochelle Olson of the Minneapolis STAR TRIBUNE. A daylong "burst of legal activity" left P ...

Tags: Leagues and Governing Bodies, NFL

Pacers RSN Ratings 35% Lower This Season

The Pacers have seen game ratings on FS Indiana drop 35% compared to last year at this time, which is the "third biggest TV ratings decline" among NBA teams, according to Anthony Schoettle of the INDIANAPOLIS BUSINESS JOURNAL. Only the T'Wolves (54%) and Nuggets (53%) "have seen steeper declines." B ...

Tags: Media, Indiana Pacers, FSN

Kingsford Charcoal Bags To Feature O'Bannon

Kingsford Charcoal on Thursday "unveiled special-edition bags of charcoal trolling the NCAA," featuring an image of former UCLA basketball player Ed O'Bannon, according to Jeff Eisenberg of YAHOO SPORTS. O'Bannon, who last August "won a lawsuit challenging the NCAA's unwillingness to pay athletes f ...

Tags: Marketing and Sponsorship, NCAA

Daily Download....

This ad from the European Tour features some slow-motion shotmaking by Martin Kaymer , cleverly set against the dramatic sounds of Mozart's requiem for comic effect.

Pirates' Nutting Described As "Underrated"

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Tags: Pittsburgh Pirates, Franchises

Daily Digit....

$252.25M  – Amount the Ravens have spent in player salaries over the past two seasons, equivalent to spending 98.54% "against the salary cap, well above the minimum requirement." This makes the Ravens "one of the NFL's highest-spending teams on player salaries" ( Baltimore SUN, 2/27 ...

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