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MLB To Involve All 30 Clubs In ALS Ice Bucket Challenge Effort

Published in SportsBusiness Daily on 07 / 30 / 15

MLB today announced that its 30 clubs will take part in the return of the ALS Ice Bucket Challenge this August. Throughout the month, each team will host its own challenge and then call on another franchise, along with two other local personalities of organizations, to participate. As part of the in...

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Throwback Thursday: Team Concept

We look back to 12 years ago this week, when the MLS All-Stars played their first game against an international club team . In the league's eighth All-Star Game overall, the MLS side defeated Liga MX' Chivas de Guadalajara 3-1 before a sellout crowd at newly opened The Home Depot Center. The matchu ...

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MLB Cardinals, FS Midwest Reach New Deal

The MLB Cardinals have signed a media-rights deal with Fox Sports, agreeing to a 15-year deal that gives the team an equity stake in FS Midwest. Financial terms were not released, but sources said that Fox will pay the team around $50M in the first year of the new deal, which starts with the ‘ ...

Tags: MLB, St. Louis Cardinals, Media, Fox

Callaway Golf Reports Mixed Q2 Results

Callaway Golf yesterday "posted mixed financial results" for its Q2, with earnings beating analyst expectations "despite lower than anticipated sales," according to Mike Freeman of the SAN DIEGO UNION-TRIBUNE. Callaway reported revenue of $231M, "flat with the same quarter last year but slightly bel ...

Tags: Finance, Callaway Golf

Boston Mayor Calls Out Thomas Bach

Boston Mayor Martin Walsh yesterday said that IOC President Thomas Bach "needs to 'take a look inside the mirror' if he wants to know why Boston’s 2024 Olympic bid fell apart," according to Jack Encarnacao of the BOSTON HERALD. Bach has said that the Boston bid failed because the city " did no ...

Tags: Olympics

Alameda County Wants Out Of Coliseum Deal

Alameda County leaders "want out of the pro sports business and have told Oakland officials that they are ready to sell their stake" in the O.co Coliseum complex, according to a front-page piece by Matier & Ross of the S.F. CHRONICLE. The move "would be a major game changer in the negotiations t ...

Tags: Facilities, Oakland Athletics, Oakland Raiders, Golden State Warriors

MWR's Kauffman Buys Stake In Ganassi Racing

Michael Waltrip Racing and Chip Ganassi Racing today confirmed that MWR Principal Owner Rob Kauffman has purchased a stake in CGR. Prior to the confirmation, sources had said that Kauffman, who has been with MWR for eight years, would take on CGR investor Felix Sabates’ minority stake in the t ...

Tags: Franchises, NASCAR

Judge Orders Brady Lawsuit To Be Heard In N.Y.

A Minnesota federal court judge this morning ordered the NFLPA’s lawsuit, filed yesterday against the NFL over the suspension of Patriots QB Tom Brady, to be sent to Manhattan federal court, where the league had earlier pre-emptively filed to enforce the decision. It is a critical decision not ...

Tags: New England Patriots, NFL, Leagues and Governing Bodies

Bridgestone, NHL Renew Sponsor Deal

The NHL has signed a five-year North American renewal with Bridgestone, which will keep the tire maker as the title sponsor of the Winter Classic as well as the official tire of the NHL. Financial terms of the deal were not disclosed. In addition to the continuation of its Winter Classic deal, Bridg ...

Tags: Marketing and Sponsorship, NHL, Bridgestone

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As part of its efforts to revive the Pump shoe concept, Reebok is rolling out this ad featuring Texans DE J.J. Watt and UFC fighter Ronda Rousey . In the spot, the sound of the pump morphs into that of a training athlete's heartbeat and of Rousey hitting a heavy bag.

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