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Sunoco Leveraging Memorial Day Weekend To Debut "Essence Of Racing" Campaign

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Sunoco over Memorial Day weekend is launching a multifaceted marketing campaign around its official deals with NASCAR, IndyCar and the NHRA entitled "Essence of Racing" that is designed to emphasize the brand’s role in fueling cars in the various series. The campaign will start off with t...

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Tags: Sunoco, Marketing and Sponsorship, NASCAR, IndyCar, NHRA

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CLIP AND SAVE: A BREAKDOWN OF NHL STANLEY CUP RATINGS

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07/12/00
NIKE SETS UP UNIVERSITY GRANT TO DEVELOP MARKET IN CHINA

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Tags: Nike, Sports in Society

07/11/00
CORPORATE REPORT: CENTURY 21 GLOWS WITH SLAMMIN' SAMMY

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Tags: Bank of America, CBS, Coca-Cola, ESPN, Events and Attractions, MLB, PepsiCo, UPS, Viacom, Walt Disney

07/11/00
PACKERS TAKE KNEE IN FIGHT TO RETAIN LAMBEAU FIELD NAME

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Tags: Coca-Cola, Facilities, Green Bay Packers

07/11/00
ERNST & YOUNG HITS THE SLOPES WITH THREE-YEAR USSA PACT

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Tags: CBS, ESPN, NBC, Viacom, Walt Disney

07/11/00
STALLONE TO FILM PART OF CART MOVIE IN TORONTO THIS WEEK

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07/11/00
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LEAGUE NOTES

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Tags: Leagues and Governing Bodies, NASCAR, PGA Tour, R J Reynolds, WNBA

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