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Miller Lite Renews Deal To Sponsor New Hampshire Motor SpeedwayPublished in SportsBusiness Daily on 09 / 19 / 14
New Hampshire Motor Speedway officials on Friday announced that Miller Lite has extended its deal to sponsor the track for another three years. The deal keeps Miller Lite as the "Official Beer Sponsor of New Hampshire Motor Speedway" through the '17 racing season. NASCAR driver Brad Keselowski , wh...
In Denver, the stadium board unanimously rejected renovation of Mile High Stadium yesterday in favor of a new home for the Broncos, according to Ann Imse of the ROCKY MOUNTAIN NEWS. Residents of the s
The marketing and business strategies of the Devil Rays are featured in both the ST. PETERSBURG TIMES and the TAMPA TRIBUNE. In the new Pinellas County visitors guide, there will be no pictures of the
New York City Mayor Rudolph Giuliani "has a longstanding invitation" to speak to inaugurate the Arthur Ashe Stadium at Flushing Meadows on Monday night, but he has not confirmed whether he will attend
In Miami, Barry Jackson''s column, entitled, "If I Was In Charge," offers advice on how to make TV and radio better. Jackson: "If I''m ESPN/ABC Sports President Steve Bornstein, I pursue CNN''s Fred H
Coors Brewing Co., "which has invested a reported $8 million in the Colorado Silver Bullets women''s baseball team, is terminating its role as chief sponsor," according to Dina Bunn of the ROCKY MOUNT
International Motor Sports Group named PETER LYON VP/Legal & Risk Management. He was previously General Counsel/Insurance Manager for the SCCA (IMSG)....The Brewers named SCOTT JENKINS VP/Stadium Ops.
Rockies Vice Chair Oren Benton''s 23% stake in the team is up for sale as part of his bankruptcy filing, but it is "unlikely" new owners will invest in the team, according to Al Lewis of the ROCKY MOU
Maple Leafs President Ken Dryden "is unhappy with the quality" of Leafs'' TV and radio broadcasts "and is doing something about it," according to Ken McKee of the TORONTO STAR. Dryden named his assist
MLB''s radical realignment plan (RRA) "has lost momentum" and "strategies have turned to a series of less severe scenarios in an effort to forge a format that can win approval for next season," accord
It "appears" that Disney "is planning to start another Southern California regional sports network, in one form or another," according to Larry Stewart of the L.A. TIMES. Stewart reports that "it is e