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Coca-Cola in a statement today announced that North America President of Sparkling Brands & Strategic Marketing WENDY CLARK "will return to that role on April 6 after a three-month leave ." Clark and Coke "never confirmed the nature of Ms. Clark's outside project," but it was "widely reported...
The SLOC has signed three new licensing agreements, bringing its total to 25, according to Jerry Spangler of the DESERET NEWS. TN-based Lodge Manufacturing Co. "has signed on as an official 2002 licen
The "latest effort" by the CO tourism industry "to entice former skiers and snowboarders back to the slopes" includes a "media blitz" in Minneapolis and Kansas City -- both "strong skiing markets for"
Bills QB Doug Flutie has been named spokesperson for Choice Hotels'' Quality Inn branch. Flutie will appear in print ads over the next year. MA-based Woolf Associates Senior Dir of Athlete Marketing K
TV MONITOR: Last night''s 11:00pm ET editions of ESPN''s "SportsCenter" and CNN/SI''s "Sports Tonight" both led with Kings-Raptors, followed by Blazers-T''Wolves. The first non- NBA story on "SportsCe
Tags: ABC, Atlanta Braves, Buffalo Bills, Canadian Broadcasting Corp., Dallas Mavericks, ESPN, Maple Leaf Sports and Entertainment, Minnesota Timberwolves, MLB, NBA, News Corp./Fox, NHL, Southwest Sports Group, Sports Illustrated, Media, Tennessee Titans, Time Warner, Toronto Raptors, Utah Jazz, Walt Disney
MLB Commissioner Bud Selig ordered Braves P John Rocker to undergo a psychological evaluation in the aftermath of recent remarks in SI. Braves President Stan Kasten said of Rocker''s future with the t
SOMETHING TO REMEMBER? MADONNA will perform during the Super Bowl XXXIV pregame show. She will debut her new single, a rendition of DON MACLEAN''S "American Pie" (NFL). On "ET," Bob Goen reported, "Th
Details of the Indians sale to attorney Larry Dolan and Dolan Family Trusts were revealed in Cleveland Indians Baseball Co. documents filed Wednesday with the SEC, according to Bill Lubinger of the Cl
KEEP YOUR EARS PIERCED: Mary Pierce joined Martina Hingis in calling for WTA Tour players to earn prize money equal to their male counterparts. Pierce: "We deserve respect." Pierce also refused to rul
The "poor" attendance figures of the Grizzlies and Canucks this season at GM Place "got worse" during the Holiday season as "crowds dwindled by the thousands," according to Grant Kerr of the Toronto G
ABC''s coverage of Tuesday''s Sugar Bowl earned a 17.5/28 fast national Nielsen rating, up 2% from last year''s comparable 17.2/26 for the Fiesta Bowl (ABC). ABC estimates that 56 million viewers tune