Audience Analysis: ESPN Gets Strong Audience For Randy Moss "30 For 30" DocumentaryPublished in SportsBusiness Daily on
ESPN drew 2.17 million viewers for “Rand University” on Nov. 11, marking the net’s best documentary audience since the premiere of “The Book Of Manning” on Sept. 24, 2013 and eighth-best documentary audience since the “30 for 30” project began in ’09. ...
Yankees SS Derek Jeter has become the first MLB player to endorse Nike''s Jordan Brand, and he wore a special, cleated version of the Air Jordan XIV, as well as branded wristbands and gloves, during t
After playing in front of a crowd of 43,918 for their home opener last Thursday, the largest at Olympic Stadium in over two years, the Expos recorded attendances of 12,381, 16,173 and 10,366, respecti
The WNBA-imposed deadline for reaching a new CBA came and passed on Saturday without the league and union reaching an agreement. The two sides met for two hours yesterday and more discussions are sche
The NFL announced this morning that Motorola has become the official wireless communications sponsor of the league. Terms of the three-year deal were not announced (NFL). NFL''S $60M TD RETURN: BRANDW
IMG agent TOM CONDON is not "terribly happy about ... attacks from his business rivals" that he "lowballed the competition" and "supposedly stole" NFL QB prospect TIM COUCH from "rival" agent STEVE WI
Orioles Owner Peter Angelos "is contemplating offering at least" $625M for the Redskins and Jack Kent Cooke Stadium, according to sources of Mark Maske of the WASHINGTON POST. Sources close to Angelos
Fenway Park will have a rotational billboard behind home plate, signs for Fleet Financial Group, MasterCard and NH-based computer supplier PC Connection on the right field wall, and a Bob''s Stores ad
At its Board of Directors meetings in New Orleans, the USOC announced its plans for a $9M promotional campaign to "counter the damage done by the Salt Lake bid scandal," according to Lisa Riley Roche
As many as 60 WTA Tour players "signed a petition authorizing" the WTA Tour to "demand equal prize money with the men at all four Grand Slam championships," according to Neil Amdur of the N.Y. TIMES.
In Winston-Salem, John Delong writes that "contrary to speculation," Hornets Owner George Shinn did not meet with Michael Jordan this past week "to further discuss a sale of the team" (WINSTON-SALEM J