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John Skipper Profiled As Relentless Worker As ESPN Navigates Changing Media Landscape

Published in SportsBusiness Daily on 08 / 30 / 16

ESPN President John Skipper is one of the "most powerful individuals in television who runs what may be the most digitally savvy news organization in the world," but his background "is in publishing, his undergraduate degree in English literature, and in graduate school he studied 18th-century satir...

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NBCSN Sets Record With Brickyard 400

NASCAR’s Brickyard 400 on Sunday rebounded from record-low viewership last year to post the Sprint Cup event’s best audience since '13, as well as NBCSN's best audience on record. The race from Indianapolis Motor Speedway also marked the best Cup race on cable TV since the season finale ...

Tags: Media, NASCAR, Indianapolis Motor Speedway, NBCSN

BTN Show To Follow Michigan State Football

Big Ten Network yesterday announced Michigan State will appear in a "behind the scenes" weekly show set to debut on Aug. 18, according to Matt Charboneau of the DETROIT NEWS. "Green and White Days: Inside Michigan State Training Camp" will "follow the Spartans as they prepare for the season opener a ...

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Rogan To Stay With UFC For Another Year

UFC analyst Joe Rogan last night announced on his podcast that he has "agreed to terms to stay with the UFC for 'at least one more year.'" He said, "I was on the fence, man. ... I just do too much (expletive)." He said he was "real close" to leaving the organization. Rogan: "It was like, either I&rs ...

Tags: Media

Yahoo Sports To Use Current Name For Now

Yahoo Sports will continue to operate under its own brand name following Verizon’s $4.83B purchase of the company's core businesses. The name will continue at least until the acquisition is slated to close early next year. Verizon intends to integrate Yahoo with its existing AOL assets to ...

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Report: Jackson Won't Return To ESPN's "Countdown"

Tom Jackson "likely will not return to ESPN’s 'Sunday NFL Countdown'" this coming season, according to Bob Raissman of the N.Y. DAILY NEWS. A source said that Jackson "has been contemplating his TV future for quite awhile." Sources "could not confirm if ESPN brass wanted to remove Jackson from ...

Tags: ESPN, Media

Twitter Wants To Be Sports "Digital Hangout"

Twitter is "fast turning into a digital hangout for sports fans," as it has "now signed deals with four major sports leagues as well as the Pac-12 network," according to Yoree Koh of the WALL STREET JOURNAL. Yesterday's deal with MLB and the NHL comes after it announced plans to double the amount ...

Tags: Media, Twitter

Social Studies: PGA Tour's Preston McClellan

PGA Tour Manager of Digital Communications Preston McClellan ( @p_mcclellan ) grew up playing golf and understands how fans of the sport want to be interacted with on social media. He said golf fans are "very knowledgeable about the game, so you have to speak to them from that perspective." McClella ...

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Media Notes

In N.Y., Bob Raissman writes the first episode of ESPN's "First Take" featuring Stephen A. Smith and Max Kellerman "lacked heart and soul," possibly due to the "topic selection." The duo "opened riffing on Kevin Durant signing with the Warriors," a subject that is "moldy and had already been dissect ...

Tags: Media

Twitter To Stream Live MLB, NHL Games

Twitter has struck a far-reaching deal with MLBAM in which it will stream live, weekly out-of-market games for both MLB and the NHL. There also will be a new, exclusive nightly multisport highlights show in collaboration with 120 Sports, of which MLBAM is a founding partner. The deal extends a recen ...

Tags: Media, Twitter, MLBAM, MLB, NHL

Could Rhoden Land At ESPN After Leaving NYT?

The N.Y. TIMES' William Rhoden today writes his final offering as a full-time columnist for the paper after nearly 35 years and 26 consecutive writing the Sports of The Times. He wrote, "I simply decided ... that this has got to end at some point." Rhoden: "What I have appreciated more than anything ...

Tags: Media, ESPN

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