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Gisele Bundchen Revealed As Under Armour's Newest Female Endorser

Published in SportsBusiness Daily on 09 / 02 / 14

Under Armour today revealed that model Gisele Bundchen will be the "newest face in its women's fall advertising campaign," launching a 30-second teaser on its website. A formal announcement of the deal is expected on Thursday. Bundchen, whose husband Tom Brady also endorses UA, will join ba...

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NFL Films To Switch To Digital Video Cameras

NFL Films beginning this season will "shoot all regular-season and postseason games with digital video cameras," according to Richard Sandomir of the N.Y. TIMES. NFL Senior VP/Broadcasting & Media Operations COO Howard Katz said, "This is revolutionary. We’ll still be called NFL Films ...

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Showtime's "Inside The NFL" Moving To Tuesday

Showtime will move "Inside The NFL" to Tuesday nights this season and add Bears WR Brandon Marshall and free agent S Ed Reed and to its on-air crew. An official announcement is planned for later this afternoon. Showtime says Marshall is the first active NFL player to appear regularly as an analyst o ...

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Heat's National TV Appearances Down In '14-15

The Heat’s first season following the departure of LeBron James to the Cavaliers features a Cavs-Heat game on Christmas Day, but "less national TV exposure" than the franchise is accustomed to, according to Barry Jackson of the MIAMI HERALD. The Christmas Day game will be "one of only two Heat ...

Tags: Media, NBA, ESPN, TBS/TNT

Hornets' Radio Could Land On Charlotte FM Dial

The Hornets are "believed to be close to a new radio deal," and rumors are that Clear Channel's new all-sports FM station in the area "could be among the contenders," according to Erik Spanberg of the CHARLOTTE BUSINESS JOURNAL. Clear Channel this week " disclosed plans to start an all-sports format ...

Tags: Media, NBA, Charlotte Hornets

Bill Simmons Leaving "NBA Countdown"

ESPN yesterday announced that Bill Simmons will no longer appear as an analyst on the "NBA Countdown" studio show, and will transition to a featured role on the network's first Grantland-branded TV series. "The Grantland Basketball Show" will debut this fall, with discussions on a variety of NBA top ...

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USA Today Sports Unveils FantasyScore

USA Today Sports yesterday "unveiled a redesigned fantasy home page," and announced the "creation of a new daily fantasy game, FantasyScore," according to Steve Gardner of USA TODAY. With the "additional expertise of veteran fantasy writers from KFFL.com, the new USA Today Fantasy Sports will featur ...

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FCC's Pai Wants End To Sports Blackout Rule

FCC Commissioner Ajit Pai yesterday said the sports blackout rule is "disserving fans," according to Michael Wooten of Buffalo-based WGRZ-NBC. Pai, during a visit to Buffalo, added, "There's no question in my mind that at this point that the public interest lies on the side of fans in Buffalo and al ...

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Olbermann Discusses Career, Return To ESPN

ESPN's Keith Olbermann appeared on PBS' "Charlie Rose" on Monday, and said he is more comfortable working in sports than politics because it is his "original language." Rose noted Olbermann "went back to sports" after his time at MSNBC and added, "Most don’t go back." Olbermann: "Well, I've do ...

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NBC Sports To Broadcast Youth Olympic Games

NBC Sports and Universal Sports for the first time will offer coverage of the Youth Olympic Games. NBC Sports will offer 24.5 hours of competition from Nanjing, China, beginning with the Opening Ceremony on NBCSN on Saturday. NBCSN will offer 21.5 hours of coverage, while there will be three hours ...

Tags: Media, NBC, IOC

Manziel's Debut Leads To NFL Net Records

NFL Network scored with Johnny Manziel’s first NFL action, as Saturday’s Browns-Lions preseason game set records as the highest-rated and most-watched preseason game in the network’s 11-year history. The game drew a 1.8 rating and 2.82 million viewers, beating out the '07 Saints-St ...

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