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Buzzer Beaters....

Published in SportsBusiness Daily on 01 / 23 / 15

H.J. Heinz Co. has opted not to advertise during NBC’s Super Bowl XLIX broadcast despite “success with last year’s Super Bowl commercial” ( BIZJOURNALS.com, 1/23 ). San Diego-based golf simulator firm Full Swing Golf formally announced that it has signed Jordan Spieth ...

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NBC Returns To Boxing With 20-Fight Slate

NBC Sports Group and boxing manager Al Haymon today announced a multiyear deal for 20 fights, with the first show to "be presented March 7," according to Richard Sandomir of the N.Y. TIMES. NBC "is expected to carry five cards in prime time and six on Saturday afternoons" of what is being ...

Tags: Media, NBC, Boxing

Warriors TV Ratings Surging

The Warriors are "making a splash" in TV ratings, as their three highest-rated regular-season games in CSN Bay Area history "are all from this season, driving an overall 16 percent spike in viewership over last season," according to Daniel Brown of the SAN JOSE MERCURY NEWS. The Warriors' season-to- ...

Tags: Media, Golden State Warriors, NBA

Media Notes

In L.A., Mike Bresnahan reports ABC yesterday "dumped its planned coverage" of Thunder-Lakers on March 1, "replacing it" with Cavaliers-Rockets. The game "represented one of only two ABC games for the Lakers this season, already a steep drop-off from the past." While this is the first time this sea ...

Tags: Media

CFP Finale Sets Cable TV Ratings Record

The promotional efforts ESPN put into its broadcast of the inaugural CFP National Championship appears to have paid off, as Ohio State's 42-20 win over Oregon last night will likely become the most-viewed telecast in cable TV history. Fast-national figures will be releases later today, but the game ...

Tags: Media, ESPN

App Review: College Football Playoff Gameday

CFP Gameday for iOS provides live scores, game information, social hype and a comprehensive overview of the all-new CFP. The app contains good resources for fans and game attendees, and while its functionality works, it is not yet a must-have product. With a captivated, connected audience, the ap ...

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NFL Has Best Divisional Weekend On Record

The four NFL Playoff games this past weekend averaged 37.8 million viewers across NBC, Fox and CBS, marking the most-viewed NFL Divisional weekend ever, topping the 36.6 million viewers seen in ’11. The 37.8 million average for Divisional weekend is up from 34.0 million viewers last season. Fo ...

Tags: Media, NFL

Orioles Heading Back To FM Dial

Orioles radio broadcasts are "heading back to the FM dial" in '15, as the team has "signed a multiyear deal" with WJZ-FM to become its flagship station, according to Eduardo Encina of the Baltimore SUN. The station will "broadcast all 162 regular-season games," as well as select Spring Training cont ...

Tags: Media, MLB

MASN Furthers Claim Of Bias Against MLB, Nats

New court filings in MASN’s ongoing media-rights battle against MLB and the Nationals show the net has found 74 different legal representations of baseball-related entities by Proskauer Rose LLC, furthering MASN’s claim of bias in a league ruling favoring the Nats. MASN since last summer ...

Tags: Media, MASN

Michaels, Collinsworth Take Heat For Statement

NBC drew a 20.9 overnight rating for the Patriots’ 35-31 win over the Ravens on Saturday afternoon, up 7% from a 19.5 for the Seahawks’ 23-15 win over the Saints in the same time slot on Fox last season. Patriots-Ravens was NBC’s first NFL Divisional Playoff telecast since ‘9 ...

Tags: Media, NBC, NFL

Pereira Praised For Correctly Calling Bryant Play

Fox rules analyst Mike Pereira "remains a game-changing hire" for the net, as he "accurately and in easy-to-understand terms explained" why Cowboys WR Dez Bryant's apparent catch late in the fourth quarter was correctly overturned, according to Richard Deitsch ( SI.com, 1/11 ). In Dallas, Barry Ho ...

Tags: Media, NFL, Fox, CBS

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