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The Dolphins'' Bryan Cox filed a $15M lawsuit against WIOD-AM in Miami and a talk show host who parodied Cox and said he is gay. The lawsuit accuses WIOD of slander and unauthorized use of his name, a
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The "huge potential in on-line fantasy sports" is examined by Stefan Fatsis in today''s WALL STREET JOURNAL. With "media titans" spending more money on the ventures, major sports leagues "are paying c
Marketers will spend $3.5B to advertise during sporting events next year, up 27% from 1995, according to Robert Coen, longtime forecaster for McCann-Erickson. USA TODAY''s Wells & Enrico note the lure
The following NFL games failed to sellout for this weekend and will be blacked out in their home markets: GAME LOCAL TIME NETWORK Detroit at Houston 1:00pm Fox New Orleans at Atlanta 1:00 Fox Green Ba
Group W Satellite Communications "seems poised" to bring Brewers and Bucks games to cable TV subscribers in Wisconsin, according to Bob Wolfley of the MILWAUKEE JOURNAL SENTINEL. Neither team currentl
Intersport TV, a Chicago-based sports programmer, has agreed to a deal with Reebok Int''l giving them the right to distribute PE-TV, a weekly half-hour series designed to educate teenagers about physi
The "unique" partnership between the Sunshine Network and the Lightning is profiled this morning by Gene Yasuda in the ORLANDO SENTINEL. The cable sports network paid for the rights to the Lightning''
HBO is "beating the publicity drum" for its December 15 boxing telecast featuring Oscar De La Hoya. De La Hoya will have a public workout next Tuesday at the Official All-Star Cafe (Neal Travis, N.Y.
GE''s NBC is negotiating to have Microsoft Corp. became "an equity partner in the 24-hour television news channel that NBC wants to launch," according to Elizabeth Jensen of the WALL STREET JOURNAL. N
The NBA "reportedly has put the brakes" on a $10-20M deal with Sony that would bring surround sound of on-court action to viewers, according to NEWSDAY''s Steve Zipay. The league is apparently "concer