Inaugural Miami Beach Bowl Kicks Off Today With Memphis-BYUPublished in SportsBusiness Daily on 12 / 22 / 14
Today's inaugural Miami Beach Bowl features Memphis and BYU competing at Marlins Park. BYU coach Bronco Mendenhall said, "Anytime you play well on national TV it helps the brand" ( SALT LAKE TRIBUNE, 12/21 ). Today's game will tell if the event "got lucky in getting what you want if you're ...
This week''s cover story in BROADCASTING & CABLE examines the "Foxification" of baseball, and what impact the network will have on MLB. Steve McClellan profiles Fox''s promotional strategy and notes t
Monday''s VARIETY reported that ESPN President Steve Bornstein will add ABC Sports to his responsibilities. In this morning''s USA TODAY, ABC VP/Communications Patty Matson, ABC Sports Public Relation
"Hockey purists are prevailing" at Fox Sports, writes Jack Craig of the BOSTON GLOBE, as the network will "tone down" the color scheme of its enhanced puck when NHL games return this Saturday. The blu
Infinity Broadcasting, owner of New York''s WFAN, is reportedly close to a deal to buy control of WOR-radio''s Giants broadcasts. Infinity would handle production and ad sales, while the games would r
The World Figure Skating Championships on ABC scored a 12.2 overnight rating on Saturday, topping CBS'' 8.7 for UMass- Georgetown. But, Rudy Martzke notes CBS'' Thursday ratings were up 6% to 7.4 and
AT&T will announce today its plans for home entertainment packages that will include Internet access and direct satellite entertainment packages, all designed to "sell everything on one monthly bill."
The Red Sox''s switch from Boston''s WSBK to WABU had threatened to shut out many fans in Western MA, as WABU is not carried on most cable systems. But the team is expected to announce today that WABU
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The Sporting News will become a "key provider" of sports news information for America Online, following a "unique" and "sweeping" agreement made between Times Mirror Magazines and the Vienna, VA-based
Longtime TBS Sports Sales Exec VP Mark Mariani has resigned "to pursue other opportunities," according to INSIDE MEDIA. Sources speculate there may have been a "personality conflict" between Mariani a
Sparky Anderson has inked a deal with Prime Sports to call play-by-play for the network''s 31 telecasts of the Angels (Prime). In L.A., Larry Stewart notes that Prime was "seeking its own identity" wi