World Cup Final Sets Soccer Record In U.S. Time Inc. Buys Companies That Will Form SI Play Seattle Market A Boon For Gametime App World Cup's Overnight Rating Tops '99 Final NBC Generally Praised For NASCAR Coverage Turner Sports Reinstates Greg Anthony Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years
Fox/Telemundo Set New Record For U.S. Soccer Audience With WWC FinalPublished in SportsBusiness Daily on 07 / 07 / 15
Fox and Telemundo on Sunday night finished with a combined 26.7 million viewers for the U.S.-Japan FIFA Women’s World Cup final, marking the most-viewed soccer match ever on U.S. TV. The match passes the '14 men’s World Cup final, which saw ABC and Univision draw 26.5 million viewers for...
TNT''s Magic-Lakers game last Friday drew a 1.7 national rating, a drop from the network''s season average (ORLANDO SENTINEL, 12/11). NBA ratings on TNT and TBS telecasts are up a combined 10.5% (USA
"For its ability to turn an epiphany into a business strategy, to extend its brand into new, revenue-generating arenas with vehicles that further reinforce the core brand, and to package all its inven
The NFL''s blackout policy is examined by C.W. Nevius of the S.F. CHRONICLE. Nevius: "Lots of ideas from the ''60s seemed like a good concept at the time ... [but] refusing to allow potential customer
The NBA has seven new advertisers for its World Wide Web site, NBA.com. New sponsors are: AmEx, AT&T, Champion Products, Electronic Arts, Excite, Konami, and Microsoft. Schick, the first-ever advertis
Showtime Networks Inc.''s annual pay-per-view survey reported that PPV revenues are expected to total $621M this year, with event coverage grossing $320M of that, according to Kim Mitchell of CABLE WO
Lifetime Network and The Marquee Group will coproduce four one-hour women''s sports specials, according to MEDIAWEEK. The shows will be more "feature-oriented than live-event coverage or interviews."
"Under mounting pressure from the satellite-television industry," Time-Warner is expected to announce it will spend $400-450M for new digital-TV set-top boxes that offer more channels and Internet acc
ESPNEWS signed Campbell''s Soup, Fila, Foot Locker, Holiday Inn and Pennzoil as network advertisers. They join Coors, General Motors, Levi Strauss, McDonald''s and P&G, all of whom signed on as charte
Officials at SportsChannel apologized Monday for airing too much of Dennis Rodman''s "profanity-laced commentary" after he was ejected from the Bulls-Raptors game on Sunday night. In his antics, Rodma
Baton Broadcasting System, the CBC, Hamilton''s independent CHCH-TV, TSN and CTV''s new sports cable channel are all "interested in acquiring rights" to Blue Jays games, according to William Houston i