Featured Story

Gisele Bundchen Revealed As Under Armour's Newest Female Endorser

Published in SportsBusiness Daily on 09 / 02 / 14

Under Armour today revealed that model Gisele Bundchen will be the "newest face in its women's fall advertising campaign," launching a 30-second teaser on its website. A formal announcement of the deal is expected on Thursday. Bundchen, whose husband Tom Brady also endorses UA, will join ba...

Read More

More Stories

03/25/96
ABC'S SATURDAY SKATING GIVES CBS NCAA RATINGS A CHILL

The World Figure Skating Championships on ABC scored a 12.2 overnight rating on Saturday, topping CBS'' 8.7 for UMass- Georgetown. But, Rudy Martzke notes CBS'' Thursday ratings were up 6% to 7.4 and

Tags: ABC, CBS, NCAA, Media, Viacom, Walt Disney

03/25/96
FOX LOOKS TO "TONE DOWN" GLOWING PUCK IN UPCOMING GAMES

"Hockey purists are prevailing" at Fox Sports, writes Jack Craig of the BOSTON GLOBE, as the network will "tone down" the color scheme of its enhanced puck when NHL games return this Saturday. The blu

Tags: News Corp./Fox, NHL, Media

03/25/96
MEDIA NOTES

The Red Sox''s switch from Boston''s WSBK to WABU had threatened to shut out many fans in Western MA, as WABU is not carried on most cable systems. But the team is expected to announce today that WABU

Tags: ABC, Boston Red Sox, CBS, Comcast-Spectacor, Dallas Cowboys, ESPN, IBM, Kansas City Chiefs, NFL, NHL, Philadelphia 76ers, Philadelphia Flyers, Media, Time Warner, US West/Qwest, Viacom, Walt Disney

03/22/96
SPORTING NEWS TEAMS UP WITH AOL ON MAJOR ONLINE PRESENCE

The Sporting News will become a "key provider" of sports news information for America Online, following a "unique" and "sweeping" agreement made between Times Mirror Magazines and the Vienna, VA-based

Tags: MLB, Media, Time Warner, Vulcan Ventures

03/22/96
MEDIA NOTES

Longtime TBS Sports Sales Exec VP Mark Mariani has resigned "to pursue other opportunities," according to INSIDE MEDIA. Sources speculate there may have been a "personality conflict" between Mariani a

Tags: CBS, Chicago Bulls, Cincinnati Bengals, NBA, NBC, Palace Sports & Entertainment, Media, Tampa Bay Lightning, TBS/TNT, Time Warner, UPN, Viacom, WUSA

03/22/96
SPARKY MOVES FROM THE DUGOUT TO THE BOOTH: JOINS PRIME

Sparky Anderson has inked a deal with Prime Sports to call play-by-play for the network''s 31 telecasts of the Angels (Prime). In L.A., Larry Stewart notes that Prime was "seeking its own identity" wi

Tags: LA Angels, Anaheim Sports, Media, Walt Disney

03/22/96
COLANGELO SECURES CABLE DEALS FOR D'BACKS, NHL TEAM

The Diamondbacks and Phoenix''s NHL franchise have signed separate 10-year cable deals with Fox-Liberty Sports for cable telecasts of their games, according to the ARIZONA REPUBLIC. Don Ketchem report

Tags: Arizona Diamondbacks, Cablevision, New York Liberty, News Corp./Fox, NHL, Media

03/22/96
NEWS & NOTES ON SPORTS' NEW P.T.P.-ER -- COMCAST

ABC and Comcast are in discussions about distributing the new ABC News cable network to the cableco''s 4.2 million subscribers. VARIETY notes, as part of the deal, Comcast may begin carrying ABC soap

Tags: ABC, Comcast-Spectacor, Philadelphia 76ers, Philadelphia Flyers, Media, Walt Disney

03/22/96
WHAT DO RIVALS FLORIDA AND FSU HAVE IN COMMON? SUNSHINE

The Univ. of Florida has signed a multi-year TV rights deal with Sunshine Network beginning with the upcoming school year. The network will televise over 100 Gator events annually, including tape-dela

Tags: Cablevision, New York Liberty, Media

03/21/96
MEDIA NOTES

ESPNet''s SportsZone is said to be having trouble getting users "to pony up the money for sports data that they can get elsewhere" (CRAIN''S NEW YORK, 3/18)....Fox will broadcast three NFL preseason m

Tags: CBS, Dallas Cowboys, Denver Broncos, Edmonton Oilers, Acushnet, Green Bay Packers, Indianapolis Colts, MLB, NBA, News Corp./Fox, NFL, San Diego Chargers, San Francisco 49ers, Media, Viacom

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug