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Friday Boxing announcer  Michael Buffer  will ring the NASDAQ Closing Bell to celebrate Saturday’s Gennady Golovkin - Daniel Geale championship bout at MSG. Late WGN Cubs and White Sox TV and radio announcer Jack Brickhouse will be honored during the afternoon Cardin...

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03/14/96
THE MADNESS OF MARCH A KEY IN CBS' LIMITED SPORTS ARSENAL

CBS hopes to rebound from a 22% drop in NCAA tournament ratings since ''93. CBS Sports Exec Producer Rick Gentile said they have "legit excuses" for the drop, citing the O.J. trial and Michael Jordan'

Tags: CBS, NBA, NCAA, Media, Viacom

03/14/96
ADIDAS TAKES SPORTING GOODS INTELLIGENCER TO COURT

A dispute between Adidas and newsletter Sporting Goods Intelligencer will be heard by the OR Supreme Court next week after a ruling in a local court Tuesday denied the newsletter the right to print te

Tags: Media, Washington Nationals

03/14/96
MADNESS, PART II: FOLLOWING THE TRAIL OF RIGHTS FEES?

The NCAA tournament, which begins today, has become the NCAA''s "cash cow," according to Paul Kenyon of the PROVIDENCE JOURNAL-BULLETIN. The NCAA''s $1.725B rights deal with CBS is one of the reasons

Tags: CBS, NCAA, Media, Viacom

03/14/96
MEDIA NOTES

Promoters Bob Arum and John Parks were in Houston yesterday on their U.S. tour to promote the closed circuit Julio Cesar Chavez-Oscar De La Hoya fight. They would like to use The Summit, but if that i

Tags: ABC, CBS, Comcast-Spectacor, Houston Rockets, NBA, NBC, News Corp./Fox, Philadelphia 76ers, Media, TBS/TNT, Time Warner, Viacom, Walt Disney

03/13/96
NBC UPS ANTE ON NFL PREGAME SHOW BY GOING TO FULL HOUR

The "NFL on NBC" pre-game show will be expanded to a one- hour weekly format next year. The show will air at 12:00 noon each Sunday, marking the first time NBC Sports will present a weekly hour-long s

Tags: NBC, News Corp./Fox, NFL, Media

03/13/96
BASKETBALL COMPUTER PROGRAM GETS EXPOSURE ON CBS TELECASTS

A computer program called "Coach''s Edge" will be used by CBS Sports in its coverage of the NCAA Men''s Basketball tournament. "Coach''s Edge" has been used by CBS analyst Billy Packer to explain key

Tags: CBS, Milwaukee Bucks, NCAA, Media, Viacom

03/13/96
WEDNESDAY WEB SITES OF THE WEEK

The most successful sports-related ventures on the World Wide Web have been related to big-ticket events -- and the NCAA basketball tournament is one of the biggest. The intense interest and fast pace

Tags: CBS, Microsoft, NCAA, Media, Time Warner, Viacom

03/13/96
MEDIA NOTES

Phil Rizzuto announced he will return to WPIX-New York to call 31 of the station''s 50 Yankee games. Rizzuto had announced his retirement last August (NEWSDAY, 3/13)....ESPN received a 2.4 rating for

Tags: ESPN, Acushnet, MLB, NCAA, News Corp./Fox, Showtime, Media, TBS/TNT, Time Warner, Walt Disney

03/12/96
CHIEF YAHOO HAS FOUND A HOME IN NEW INDIANS TV NETWORK

WUAB-Channel 43 in Ohio will put the Indians on broadcast TV in three more cities this season over the newly formed Channel 43/Indians Baseball Network. The network will televise at least 20 games on

Tags: Cleveland Indians, Media

03/12/96
BEN WRIGHT WRITTEN OUT OF CBS GOLF DOCUMENTARY

A documentary called "The Life and Time of Bobby Jones" scheduled to be aired next month on CBS an hour before the final round of the Masters tournament had to be returned to producers after a recent

Tags: CBS, LPGA, Media, Viacom

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