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Published in SportsBusiness Daily on 07 / 28 / 14

Media reporter  Joe Flint : "Very excited to be re-joining the WSJ on the media beat and very grateful to the LA Times for five great years." Cleveland Plain Dealer's Mary Kay Cabot : "For Johny Manziel's final team period today, the Beastie Boys' 'Fight for your right to party' blared...

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03/26/96
MEDIA NOTES

AT&T will initially concentrate marketing of its DirecTV programming service in Tampa Bay, Dallas, L.A. and Hartford. However, anyone may purchase the system. AT&T unveiled TV ads for the service duri

Tags: ATT, Boston Red Sox, Cablevision, Canadian Broadcasting Corp., CBS, Chicago Bulls, DirecTV, ESPN, Maple Leaf Sports and Entertainment, NBA, News Corp./Fox, NFL, NHL, Media, Time Warner, Toronto Raptors, Viacom, Walt Disney

03/26/96
MLB'S TV RIGHTS DEALS: TEAM-BY-TEAM ROUND-UP

Today: The National League. The following list comes from the current issue of BROADCASTING & CABLE. NOTE: "YEAR" = Status and length of deal. "RSN" = Regional sports network. "SC" = SportsChannel (B&

Tags: Media

03/26/96
TYSON-BRUNO A BIG HIT HERE ... AND OVER THERE

The Tyson-Bruno bout was purchased by an estimated 1.4 million homes, bringing in an estimated $55.9M in U.S. gross revenues. Only the Tyson-McNeeley bout, with 1.5 million buys and $63M in gross reve

Tags: BSkyB, Media

03/26/96
BROADCASTING & CABLE EXAMINES THE "FOXIFICATION" OF MLB

This week''s cover story in BROADCASTING & CABLE examines the "Foxification" of baseball, and what impact the network will have on MLB. Steve McClellan profiles Fox''s promotional strategy and notes t

Tags: Baltimore Orioles, Miami Marlins, Kansas City Royals, Milwaukee Brewers, MLB, News Corp./Fox, Pittsburgh Pirates, Seattle Mariners, Media

03/26/96
VARIETY: ESPN'S BORNSTEIN WILL ADD ABC SPORTS TO DOMAIN

Monday''s VARIETY reported that ESPN President Steve Bornstein will add ABC Sports to his responsibilities. In this morning''s USA TODAY, ABC VP/Communications Patty Matson, ABC Sports Public Relation

Tags: ABC, ESPN, Media, Walt Disney

03/25/96
IS INFINITY WORKING TO CORNER THE NEW YORK SPORTS MARKET?

Infinity Broadcasting, owner of New York''s WFAN, is reportedly close to a deal to buy control of WOR-radio''s Giants broadcasts. Infinity would handle production and ad sales, while the games would r

Tags: New York Yankees, Media, YankeeNets

03/25/96
AT&T SET TO ANNOUNCE ENTERTAINMENT PACKAGE CONCEPT

AT&T will announce today its plans for home entertainment packages that will include Internet access and direct satellite entertainment packages, all designed to "sell everything on one monthly bill."

Tags: ATT, DirecTV, Media

03/25/96
ABC'S SATURDAY SKATING GIVES CBS NCAA RATINGS A CHILL

The World Figure Skating Championships on ABC scored a 12.2 overnight rating on Saturday, topping CBS'' 8.7 for UMass- Georgetown. But, Rudy Martzke notes CBS'' Thursday ratings were up 6% to 7.4 and

Tags: ABC, CBS, NCAA, Media, Viacom, Walt Disney

03/25/96
FOX LOOKS TO "TONE DOWN" GLOWING PUCK IN UPCOMING GAMES

"Hockey purists are prevailing" at Fox Sports, writes Jack Craig of the BOSTON GLOBE, as the network will "tone down" the color scheme of its enhanced puck when NHL games return this Saturday. The blu

Tags: News Corp./Fox, NHL, Media

03/25/96
MEDIA NOTES

The Red Sox''s switch from Boston''s WSBK to WABU had threatened to shut out many fans in Western MA, as WABU is not carried on most cable systems. But the team is expected to announce today that WABU

Tags: ABC, Boston Red Sox, CBS, Comcast-Spectacor, Dallas Cowboys, ESPN, IBM, Kansas City Chiefs, NFL, NHL, Philadelphia 76ers, Philadelphia Flyers, Media, Time Warner, US West/Qwest, Viacom, Walt Disney

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