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CBS Could See Strong Audience For Arkansas-Kentucky HoopsPublished in SportsBusiness Daily on 02 / 27 / 15
The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...
The Royals, starting a three-year contract with Fox Sports Rocky Mountain as its rights holder, informed Steve Busby that he will not return in ''97 as their TV announcer, according to Randy Covitz of
Gerald Hogan, former President of Turner Entertainment Networks and CEO at Home Shopping Network, was named to the SportsLine USA Board of Directors (SportsLine)....Little, Brown and Company has signe
News Corp. and Time Warner "called a 45-day truce" yesterday, guaranteeing subscribers in five cities Fox''s broadcast of the Super Bowl on Time Warner''s cable programming, according to Walt Belcher
The following are final ratings for the ''95-96 colllege football bowl games (Nielsen Sports Marketing). BOWL TEAMS DATE TV RATING Fiesta Nebraska/Florida 1/2 CBS 18.8/31 Orange Notre Dame/Florida St
In Toronto, Neil Campbell examines the increase nationwide conference calls, putting the cost of a telephone news conference at less than C$1,000. NBA Dir of Media Relations Chris Brienza: "It''s a gr
The NFL, Fox Sports and Starwave Corp. released details on the official World Wide Web site for Super Bowl XXXI located at http://superbowl.com. It will be launched December 21 and include a live cybe
The field of "helping athletes, managers and coaches cooperate with the media is growing as teams struggle to maintain good public images under the all-seeing eye of TV," according to Joe Goddard of t
NBC Sports hired Mike Breen, the radio voice of the Knicks and daily sports voice of the "Imus in the Morning" show, to handle NFL play-by-play duties. Breen had been doing NFL telecasts for Fox (N.Y.
Shaquille O''Neal has signed a deal with Fox to narrate and executive-produce a drama pilot, according to a VARIETY report cited in the N.Y. DAILY NEWS. The show, tentatively titled "The Shaq Diaries,
SportsChannel Florida announced the premiere of "Toyota Bowl Week - Florida Style," the network''s coverage of Florida''s top football bowl games, including the FedEx Orange Bowl, the Toyota Gator Bow