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U.S. Bank Renews 49ers Sponsorship In Multiyear AgreementPublished in SportsBusiness Daily on 08 / 27 / 14
The 49ers today will announce that they have extended U.S. Bank's sponsorship in a multiyear agreement. The bank will remain the team's official consumer banking partner. U.S. Bank will have a presence at Levi’s Stadium, including providing all of the on-site ATMs. The bank also will feature 4...
NBC''s telecast of Game 1 of the 1996 NBA Finals was the most-watched Game 1 in NBA Finals history. According to NBC, the game hit an audience of 48 million viewers, topping the previous high of 46 mi
MSG Network''s average Yankees rating is 2.32, up 27% from last year''s 1.82 through the same number of games (MSG Network).....NBC announced that American Isuzu has picked up an option to continue ti
The U.S. Copyright Arbitration Royalty Panel has awarded the NBA, NHL, NCAA and MLB -- referred to collectively as the "Joint Sports Claimants" -- about $165M, or 29%, of a $570M pool in cable TV comp
Bob Arum, promoter for tonight''s De La Hoya-Chavez title fight, continued his barrage against the cable companies in advance of the bout, which is being staged primarily at closed circuit venues. Aru
Calling the decision a "major coup" for Time Warner, CNN''s "Moneyline" reported that a DE court has struck down an antitrust lawsuit by US West that sought to block the merger of Time Warner and Turn
In Chicago, Mark Potash outlines the reasons why all-sports radio station WMVP was forced to change its format to more broad- based daytime programming. WMVP will still broadcast the Blackhawks, White
Nielsen''s Sports Marketing Service reports preliminary overnight ratings from last night''s NBA Finals opener show NBC getting an 18.8 rating and a 31 share. NOTE: As these numbers are preliminary, t
MSG''s Al Trautwig played a key role in the voluntary contributions from Yankees players that allowed clubhouse attendant Charlie Zabransky to escape Owner George Steinbrenner''s job cuts. Trautwig re
While Disney Chair Michael Eisner maintained yesterday that neither he nor Disney President Michael Ovitz will run ABC, "the signs will be inescapable this fall that the network is a Disney property,"
Nielsen''s Sports Marketing Service reports preliminary overnight ratings from last night''s Stanley Cup Finals opener show Fox getting a 5.2 rating and a 9 share. NOTE: As these numbers are prelimina