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Miller Lite Renews Deal To Sponsor New Hampshire Motor Speedway

Published in SportsBusiness Daily on 09 / 19 / 14

New Hampshire Motor Speedway officials on Friday announced that Miller Lite has extended its deal to sponsor the track for another three years. The deal keeps Miller Lite as the "Official Beer Sponsor of New Hampshire Motor Speedway" through the '17 racing season. NASCAR driver Brad Keselowski , wh...

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10/01/96
LET THE GAMES BEGIN: TOO MUCH MLB PLAYOFFS ON TV?

Television coverage of MLB''s postseason starts today with Fox, NBC and ESPN splitting coverage of the AL and NL games and Fox''s MLB Senior Coordinating Producer John Filippelli says there may be too

Tags: ESPN, MLB, NBC, News Corp./Fox, Media, Walt Disney

10/01/96
TCI/SPORTSCHANNEL FL LEAVE CAT FANS IN DARK?

TCI and SportsChannel FL are "at an impasse" in talks to air Panthers games, so more than 200,000 Dade and Broward TCI subscribers won''t be able to watch the team on TV, according to Barry Jackson of

Tags: Media

10/01/96
MEDIA NOTES

Preliminary overnight ratings for the weekend: NFL on NBC received a 12.5 while Fox''s doubleheader earned a 12.1. NBC''s Ohio State-Notre Dame got a 7.3. Fox MLB coverage had a 4.3 (USA TODAY, 10/1).

Tags: ESPN, MLB, NBC, News Corp./Fox, NFL, Media, Walt Disney

09/30/96
TEAM MEDIA NOTES: FLYERS OFFER PACKAGE TO LOCAL OPERATORS

The Flyers were unable to reach a one-year deal with Prism/SportsChannel and are now offering their package of 46 regular-season games directly to area cable operators, according to Bill Fleischman of

Tags: Cablevision, Chicago Bulls, Comcast-Spectacor, Continental Airlines, Madison Square Garden, New Jersey Devils, New York Knicks, Philadelphia Flyers, Seattle Mariners, Media, YankeeNets

09/30/96
MEDIA NOTES

Former Twin Kirby Puckett will do commentary on up to three playoff games for ESPN, and reportedly has been offered a deal to work as a color commentator next season. (Minneapolis STAR TRIBUNE, 9/30).

Tags: ABC, ESPN, Sports Illustrated, Media, Ticketmaster, Walt Disney

09/30/96
THAT'S ENTERTAINMENT: ESPN INKS PUBLISHING DEAL

ESPN Enterprises will begin to publish a line of sports books next year in conjunction with Disney''s Hyperion line, according to CABLE WORLD. ESPN Enterprises VP Richard Glover declined to say whethe

Tags: ESPN, Media, Walt Disney

09/30/96
NETWORK NEWS: IS THURSDAY GAME THE TICKET FOR CBS' NFL PLAN?

In Miami, Barry Jackson writes CBS is willing to pay for a Thursday night NFL TV package, but two factors could keep a regular Thursday game from happening. Previous Thursday games did not have "parti

Tags: CBS, Los Angeles Dodgers, News Corp./Fox, NFL, Media, UPN, Viacom

09/30/96
SPORTSLINE USA RAISES $16M TO EXPAND WEB-BASED OPERATIONS

SportsLine USA CEO Michael Levy said the company has raised $16M in private financing to expand operations through next year, according to Larry Lebowitz of the Ft. Lauderdale SUN-SENTINEL. After a co

Tags: Media

09/27/96
THE SPORTS BUSINESS DAILY'S BLACKOUT MONITOR

The following NFL games failed to sell out this weekend and will be blacked out in their home markets (THE DAILY). GAME LOCAL TIME NETWORK Detroit at Tampa Bay 1:00 Fox St. Louis at Arizona 1:00 Fox

Tags: News Corp./Fox, NFL, Media

09/27/96
WARM UP THE TV CLICKER: IT'S CLOSE TO PLAYOFF TIME FOR MLB

MLB Playoffs start Tuesday and all playoff games will be shown in their entirety on national or cable TV, according to Bill Fleischman of the PHILADELPHIA DAILY NEWS. On Tuesday, ESPN will lead off it

Tags: ESPN, MLB, NBC, News Corp./Fox, Media, Walt Disney

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