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NBC Has Created "Sky-High Expectations" For Its NASCAR Coverage, Beginning Sunday

Published in SportsBusiness Daily on 07 / 02 / 15

NBC has "built sky-high expectations for its portion of the Sprint Cup Series schedule that begins Sunday night" at Daytona Int'l Speedway, but "living up to the hype won't be an easy task, because NASCAR fans are notoriously picky when it comes to broadcasts," according to Jeff Gluck of USA TODAY. ...

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Tags: Media, NASCAR, NBC

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10/20/97
MEDIA NOTES

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10/20/97
OHLMEYER LASHES OUT AGAIN AT NBC/MLB TV PARTNERSHIP

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Tags: Atlanta Braves, Cleveland Indians, Miami Marlins, NBC, New York Yankees, News Corp./Fox, Media, Time Warner, YankeeNets

10/17/97
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10/17/97
IS CBC/NHL DEAL NEAR? DO FALLING LEAFS HURT LEAGUE RATINGS?

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10/17/97
OBSERVERS DIFFER WHETHER MARLINS-TRIBE CAN REEL VIEWERS IN

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10/17/97
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10/17/97
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