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CBS Could See Strong Audience For Arkansas-Kentucky HoopsPublished in SportsBusiness Daily on 02 / 27 / 15
The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...
ESPN-owned Creative Sports, a TV sports marketing, syndication and production company, has changed its name to ESPN Regional Television. ESPN Regional Television''s on-air logo will appear as "ESPN+Pl
SI Presents has published a special issue commemorating the Bulls'' ''97 Championship and 400,000 copies at $5.95 hit retail yesterday (SI)....The N.Y. DAILY NEWS'' Eric Mink notes that Lifetime''s on
The following is a Nielsen Sports Marketing ratings trend for the NBA Finals since ''88. The Finals series were: ''88 LAL-DET; ''89 DET-LAL; ''90 DET-PORT; ''91 CHI-LAL; ''92 CHI-PORT; ''93 CHI-PHX; '
NBC''s coverage of the Bulls-Jazz NBA Finals series finished as the second-highest-rated NBA championship series in history. With a national rating of 18.5/35 share for Friday''s Game Six, NBC''s six-
Preliminary overnight ratings from Nielsen Sports Marketing for 37 markets for NBC''s coverage of the U.S. Open Saturday and Sunday. Since these are preliminary overnights, numbers may not match media
MLB''s interleague games on Fox on Saturday earned a 3.8 overnight rating for four games, which was 9% higher than the 3.5 rating for games aired on the comparable weekend in ''96, according to Rudy M
In N.Y., Bob Raissman writes on HBO''s telecast of the Oscar de la Hoya-David Kamau fight, adding that, "Maybe HBO didn''t want to open old wounds, but it was disingenuous of Jim Lampley to say Larry
Criticism of News Corp. Chair Rupert Murdoch by ABC Sports/ESPN President Steve Bornstein on ABC''s "Nightline" last Thursday night "was unexpected," according to Richard Sandomir of the N.Y. TIMES. I
Attorneys for ESPN, the city of San Diego and the Audubon Society have reached a settlement allowing the X- Games to "proceed next week as planned," according to Caitlin Rother in the SAN DIEGO UNION-
Blues'' Dir of Marketing/PR Jim Woodcock "is prepared to take the heat" for signing Danny Kelly, 23, as the new radio voice of the Blues, according to Tom Wheatley in the ST. LOUIS POST-DISPATCH. Kell