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NBC Criticized For Not Airing Crosby's Chance At 1,000 Points; Strader Returns To Booth

Published in SportsBusiness Daily on 02 / 20 / 17

The NHL's television deal with NBC "continues to be utterly baffling," according to Mike Harrington of the BUFFALO NEWS. NBC games featuring the Penguins and C Sidney Crosby are "total overkill." But on Thursday, with Crosby at 999 career points and fans "more than ready to check out his quest for 1...

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01/19/17
Media Notes

ADWEEK's Christine Birkner reported the NFL is partnering with YouTube channel AwesomenessTV to "take a behind-the-scenes look at the NFL and the people who run it." The multi-part video series titled "In the NFL" aims to lift the curtain on "how the league functions." One video shows a "behind-the- ...

Tags: Media

01/18/17
NASCAR Thinks Mobile With Website Redesign

NASCAR yesterday launched a revamped version of its official website geared toward mobility, responsiveness and simplifying its Race Center page. The redesign of NASCAR.com, which took six months to develop and was handled in house, is designed to create a consistent layout across mobile, desktop an ...

Tags: Media, NASCAR

01/18/17
Blackhawks Ratings Down Despite Team's Success

The Blackhawks have "posted an average local rating of 3.15" for 29 broadcasts on CSN Chicago, down 17% from from the same point last season, according to Danny Ecker of CRAIN'S CHICAGO BUSINESS. The "dip comes despite another impressive first half of the season" for the Blackhawks, who ar ...

Tags: Media, Chicago Blackhawks, St. Louis Blues, NHL

01/18/17
Media Notes

Fox News' Bill O'Reilly will interview President-elect Trump during Fox' Super Bowl pregame show, with the Q&A to "take place place at the White House" and air around 4:00pm ET. O'Reilly also interviewed President Obama during Fox' coverage of the Super Bowl in '11 and '14 ( POLITICO.com, 1/17 ...

Tags: Media

01/17/17
Packers-Cowboys Sets Divisional Game Record

The Packers' last-second win over the Cowboys on Sunday drew 48.5 million viewers on Fox, marking the most-viewed NFL Divisional Playoff game on record. The game marks the most-viewed single-network telecast of any kind since Super Bowl 50 last year. Packers-Cowboys also is up 13% from 43.0 million ...

Tags: Media, NFL

01/17/17
Bisciotti: Fewer Ad Breaks Could Help Ratings

Ravens Owner Steve Bisciotti believes "altering the commercials during games could be a place to start" in improving NFL ratings after they were down during the regular season, according to Ryan Mink of BALTIMORERAVENS.com. Bisciotti said, "We’ve got to figure that out. ... If you change that, ...

Tags: Media, NFL

01/17/17
ESPN OK With Schefter's Role With New League

ESPN said that NFL reporter Adam Schefter is not breaking company policy by participating in the new Pacific Pro Football league as part of the advisory board. An ESPN spokesperson described the board position as unpaid and ceremonial. ESPN emailed a statement to THE DAILY saying, “Ada ...

Tags: Media, ESPN

01/17/17
MLB, Mitú Partnering For Latino Digital Content

MLB and Hispanic-focused digital network mitú beginning next month will partner on the creation of content built around the baseball season through a Latino lens. The “Always On” campaign will be geared toward multicultural youth and will include MLB highlights, comedic sketc ...

Tags: Media, MLB

01/17/17
Social Company SM2 Training College Athletes

Social media is viewed as the primary means of communication for three out of four college athletes, coaches and staff members, according to results of a recent survey by a social media consultancy that works with college athletic programs and pro teams. That should serve as a wake-up call for ADs w ...

Tags: Media, NCAA

01/17/17
Fox Sports Launching SiriusXM Channel

SiriusXM will launch a Fox Sports channel on Friday that will include audio programming from the network’s TV and radio shows. The multiyear deal will see Fox Sports on SiriusXM appear on channel 83. Programming will come from FS1 studio shows like “The Herd with Colin Cowherd,” &l ...

Tags: Media, Fox, SiriusXM

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