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Daytona 500 Starts NASCAR TV Season On Good Note With 5% Viewership Bump

Published in SportsBusiness Daily on 02 / 28 / 17

Fox finished with an average of 11.92 million viewers for the Daytona 500, putting it in the middle of the pack for the NASCAR race's audience over the last five years. This year's race, which started almost 90 minutes later than last year and was won by Kurt Busch, is up 5% from Denny Hamlin's win ...

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Tags: Media, NASCAR, Fox

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