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SportsBusiness Daily Seeks Entry-Level Staff Writer

Published in SportsBusiness Daily on 08 / 29 / 14

SportsBusiness Daily is seeking an entry-level Staff Writer at our Charlotte, N.C., headquarters. Qualified candidates will have excellent knowledge of sports and business issues, with equally strong writing and verbal skills. Must also have a solid work ethic and thrive in a team environment. Stron...

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08/11/14
Marketplace Roundup

In Phoenix, Mike Sunnucks reported the Coyotes are "looking for a new advertising agency." The team last August "hired Chicago-based Cramer-Krasselt -- which has a Phoenix office." Both the team and C-K confirmed the split. The split "could open the door for some local sports-oriented ad agencies" ( ...

Tags: Marketing and Sponsorship

08/08/14
Zynga Games To Feature Woods, NFLers

Social games company Zynga announced Thursday that it reached deals with the NFL and golfer Tiger Woods "on a series of games for mobile devices," according to Brett Molina of USA TODAY. The golf game starring Woods, launching in '15, is "part of an exclusive multiyear partnership that will del ...

Tags: Marketing and Sponsorship, Golf, NFL

08/08/14
Raonic Tabbed To Spread Canada Goose Brand

Cold-weather clothing manufacturer Canada Goose on Sunday announced a new partnership with tennis player Milos Raonic, hoping that his "global appeal can help spread the Canadian brand worldwide," according to Rachel Brady of the GLOBE & MAIL. He "is the first warm-weather athlete with whom Ca ...

Tags: Marketing and Sponsorship

08/08/14
Marketplace Roundup

ESPN.com's Darren Rovell noted a spokesperson for Fanatics, which services the NBA's online store, on Thursday said that the company "actually never made" the No. 21 Andrew Wiggins Cavs jerseys that fans ordered from the sites. Fanatics.com VP/Communications & Corporate Branding Meier Raivich&nb ...

Tags: Marketing and Sponsorship

08/07/14
National Guard Exiting Motorsports In '15

The National Guard yesterday announced that it will "not return as a sponsor" for NASCAR Sprint Cup Series driver Dale Earnhardt Jr., but "when exactly that decision takes effect is unclear," according to Jeff Gluck of USA TODAY. National Guard in a statement on its website said that its current con ...

Tags: Marketing and Sponsorship, National Guard, NASCAR, IndyCar

08/07/14
Braun Tapped As Official Shaver Of NFL

Braun today was announced as the official shaver of the NFL and unveiled its new branding campaign, "#FaceGreatness with Braun Confidence." Seahawks QB Russell Wilson will be the brand's official U.S. spokesperson. The campaign, which began with a social media "pep talk" engagement with Wilson ...

Tags: Marketing and Sponsorship, NFL

08/07/14
Danica Patrick Talks New Sunglasses Line

NASCAR driver Danica Patrick this morning appeared on CNBC's "Squawk Box" to discuss her new line of Revo sunglasses from Sequential Brands, noting it "comes out in October at Sunglass Hut and is available online at Revo.com now." Patrick said, "When I worked with the agent I have now, we did a whol ...

Tags: Marketing and Sponsorship, NASCAR

08/07/14
Marketplace Roundup

A GLAM SLAM's Heather Zeller noted Lane Bryant "has launched an exclusive NFL Capsule Collection, in time for the upcoming season." The plus-size fashion retailer "joins the NFL’s ever-evolving female fan apparel market." The collection "includes a range of scoop neck shirts, v-neck shirts, ho ...

Tags: Marketing and Sponsorship

08/06/14
Texas Tops CLC Sales Rankings

CLC yesterday released its annual list of the top-selling institutions and manufacturers, which represent royalties reported July 1, 2013, through June 30 of this year. This marked the ninth consecutive year Texas held the No. 1 spot in the rankings, while Florida State, aided by its BCS National C ...

Tags: Marketing and Sponsorship, Collegiate Licensing Co.

08/06/14
TaylorMade-Adidas' King Sticking By Johnson

adidas Group North America President Mark King, who approved golfer Dustin Johnson's lucrative endorsement deal that runs through '15, this week said Johnson "is our most important American golfer," according to Michael Bamberger of GOLF.com. King: "We have Sergio (Garcia, a Spaniard) and we have Ju ...

Tags: TaylorMade Golf, Marketing and Sponsorship, Adidas

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