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Browns Sign Multiyear Deal With Fifth Third To Become Team's Second Bank Sponsor

Published in SportsBusiness Daily on 09 / 22 / 17

The Browns have reached a multiyear agreement with Cincinnati-based Fifth Third Bank to be the team's retail bank, completing a two-bank sponsorship approach it sought after cutting ties with PNC Bank in February. Cleveland-based KeyBank in June signed a long-term partnership to be the Browns' offic...

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Details Come Out For Hawaii-IMG College Deal

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Marketplace Roundup

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Rakuten-Warriors Patch Worth $20M Annually

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Smithfield Leaves Petty For Stewart-Haas Racing

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Panini Launching New Campaign With Top Rookies

Panini, the exclusive trading card licensee of the NFL and NFLPA, is launching a marketing campaign supporting its NFL trading cards this week, featuring top rookies including Jaguars RB Leonard Fournette and Texans QB Deshaun Watson. The ad was shot at the '17 NFLPA Rookie Premiere in L.A. The ...

Tags: Marketing and Sponsorship, Panini

Ducks Name Toshiba Official Sponsor

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NBA 2K18 Drops Ad Ahead Of Release

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"NBA Live" Gives WNBA Extra Exposure

The @WNBA is making it's mark in #NBALIVE18 Get ready for a new 🌊 🌊 🌊 For more info: https://t.co/H5xKXsw3fV pic.twitter.com/L5dlIjHyhh — EA SPORTS NBA LIVE (@EASPORTSNBA) August 3, 2017 WNBA teams and players' upcoming appearance in EA Sports' "NBA Live " ...

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RPM/Smithfield Foods Extension In Question

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Rojer Makes Statement With Statue Of Liberty Shirt

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