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Adidas Reportedly Offering Massive Contract To James Harden To Leave Nike

Published in SportsBusiness Daily on 08 / 03 / 15

adidas has offered Rockets G James Harden a 13-year, $200M shoe contract, and Nike "has until the end of next week to match the deal or lose him," according to sources cited by Darren Rovell of ESPN.com. Nike's deal with Harden "recently expired." adidas has "slipped in recent years due to a lack of...

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Tags: Marketing and Sponsorship, Adidas

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U. Of Cincinnati Loses Over $1M In Stadium Deal

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11/16/11
Marketplace Roundup

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11/15/11
Kellogg's Inks Sponsorship Deal With USA Gymnastics

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Tags: Marketing and Sponsorship, Kellogg

11/15/11
Should NCAA Ban Temporary Sponsor Signage?

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Tags: Marketing and Sponsorship

11/15/11
Marketplace Roundup

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Tags: Marketing and Sponsorship

11/14/11
Hyundai Returning As Super Bowl Advertiser

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Tags: Marketing and Sponsorship

11/14/11
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11/14/11
Ad Monitor For Debut Of "UFC On Fox"

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Tags: Marketing and Sponsorship, UFC

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