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Dustin Johnson Serving Suspension After Positive Cocaine Test

Published in SportsBusiness Daily on 08 / 01 / 14

Golfer  Dustin Johnson  is "serving a six-month suspension from the PGA Tour after testing positive for cocaine," according to a source. Johnson on Thursday announced that he was taking a leave of absence. Under the Tour's policies, it is not required to announce any disciplinary actions f...

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07/23/14
Dick's Fires All In-Store PGA Pros

Learn more about DICK'S SPORTING GOODS Dick's Sporting Goods, the largest U.S. retailer of TaylorMade and Callaway products, yesterday "fired all the PGA professionals that it employed in the golf sections of its more than 560 stores," according to Darren Rovell of ESPN.com. More tha ...

Tags: Marketing and Sponsorship, Dicks Sporting Goods, PGA of America, Golf

07/23/14
Manziel Tops NFLPI's List Of Player Sales For Q1

One day after the NFL announced Browns QB Johnny Manziel has the league's top-selling jersey on NFLShop.com, NFL Players Inc. has Manziel atop its player sales list for Q1. The list is based on total sales of all officially licensed products from March 1 through May 31. The achievement is noteworthy ...

Tags: Marketing and Sponsorship, Cleveland Browns, NFL

07/23/14
Browns, Value City Furniture Partner For Camp

The Browns are partnering with Columbus-based Value City Furniture for a "pass that will give fans first dibs on spots to watch training camp and faster entry to FirstEnergy Stadium on game day," according to Kevin Kleps of CRAIN'S CLEVELAND BUSINESS. The Browns "are asking fans who plan to attend a ...

Tags: Cleveland Browns, Marketing and Sponsorship

07/23/14
AT&T Rolling Out New Yankees Campaign

AT&T is debuting a new Yankees campaign this week from BBDO, N.Y., that  "takes the team's 'Let's Go Yankees' rhythmic chant to new levels," according to Aaron Baar of MARKETING DAILY. In one spot, two men "have an entire conversation, using only the four-beat chant." One chants, ...

Tags: Marketing and Sponsorship, ATT, New York Yankees, MLB

07/23/14
Chip Ganassi Drivers Star In Spot For Cottonelle

Kimberly-Clark's Cottonelle toilet paper brand "recently posted on YouTube a commercial" focusing on how NASCAR Sprint Cup Series driver Kyle Larson "takes care of his 'bum,'" according to Bob Pockrass of SPORTING NEWS. A woman in the commercial says to Larson, "I’m hearing from you that y ...

Tags: NASCAR, Marketing and Sponsorship, IndyCar

07/22/14
Manziel Tops All Individual NFL Jersey Sales

Browns QB Johnny Manziel continues to have the top-selling NFL jersey on NFLShop.com since April 1, with Seahawks QB Russell Wilson and 49ers QB Colin Kaepernick rounding out the top 3. Seven of the top 10 spots are held by QBs, while the Seahawks' 12th Fan jersey ranks 10th. The Seahawks also lead ...

Tags: Marketing and Sponsorship, NFL

07/22/14
Adidas, Champs Sports Create Instagram Series

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Tags: Marketing and Sponsorship, Adidas, Instagram

07/22/14
USA Swimming Launches New Campaign

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Tags: Marketing and Sponsorship

07/22/14
Chevy Lauds Global Benefits Of ManU Deal

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Tags: Marketing and Sponsorship, English Premier League, Chevrolet

07/22/14
Marketplace Roundup

In N.Y., William Alden reports Bills QB E.J. Manuel's Fantex IPO "stock got an uncertain reception" from investors on Wall Street yesterday. Manuel's IPO of 523,700 shares "received a significant amount of support" from Fantex itself. Unable to sell all of the Manuel stock to investors, the company ...

Tags: Marketing and Sponsorship

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