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Sources: Nike "Extensively Reviewing" How LeBron James' Jersey Tore In Season Opener

Published in SportsBusiness Daily on 10 / 19 / 17

Nike execs are "extensively reviewing" why the back of Cavaliers F LeBron James' jersey "split down the middle" during Tuesday night's Celtics-Cavs NBA regular season opener, according to sources cited by Darren Rovell of ESPN.com. When Celtics F Jaylen Brown "grabbed at James' jersey while defendin...

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Tags: Marketing and Sponsorship, Nike, NBA

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Marketplace Roundup

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