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Cubs, MLB Sue Merchandise Vendors Around Wrigley Field For Trademark Infringement

Published in SportsBusiness Daily on 09 / 23 / 16

The Cubs are "coming down hard" on merchandise vendors in Chicago, as the team and MLB on Thursday filed a lawsuit "against a group of vendors selling knock-off Cubs apparel around Wrigley Field," according to Danny Ecker of CRAIN'S CHICAGO BUSINESS. The league and team allege that "dozens...

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Tags: Marketing and Sponsorship, Chicago Cubs

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Rutgers Paid $7M To End Deal With Nelligan

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Tags: Marketing and Sponsorship

LeBron, Westbrook Star In NBA Postseason Ads

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Tags: Marketing and Sponsorship, NBA

Golf Digest Reviews Masters Fashions

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Tags: Marketing and Sponsorship, Golf

Cal, Nike Team For New Uniform, Logo Unveil

The Univ. of California yesterday “revealed the results of nearly two years of collaboration” with apparel provider Nike in an “attempt to achieve brand consistency across all sports,” according to John Crumpacker of the S.F. CHRONICLE. Along with the introduction of “a ...

Tags: Marketing and Sponsorship, Nike

Brewers Sign Deal With Energy Bar Company

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Tags: Marketing and Sponsorship, Milwaukee Brewers

RGIII Sets Jersey Sales Record

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Tags: Marketing and Sponsorship, NFL

Fans Line Up For Louisville Merchandise

Dick’s Sporting Goods Senior Community Marketing Manager Tom Osborn said that when the company’s store in Louisville opened at midnight Tuesday, just after the men's national championship game, "about 50 people were waiting outside the store" to be the first to get official Univ. of Loui ...

Tags: Marketing and Sponsorship, Dicks Sporting Goods

NASCAR Cancels Pit Crew Event Sans Sponsor

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Tags: NASCAR, Marketing and Sponsorship

EPL Seeking New Referee Sponsor

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Tags: English Premier League, Marketing and Sponsorship

Marketplace Roundup

The NWSL Portland Thorns yesterday “unveiled their uniforms for the 2013 season and announced a sponsorship partnership with Providence Health & Services.” The Nike home jersey is “red with a simple white stripe with the Thorns FC crest,” while the away jersey is “s ...

Tags: Marketing and Sponsorship

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