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Ralph Lauren's Team USA Opening Ceremony Uniforms Embedded With Heating Technology

Published in SportsBusiness Daily on 01 / 22 / 18

Polo Ralph Lauren's Team USA Olympic and Paralympic uniforms for the Opening Ceremony at the Pyeongchang Games will be "embedded with wearable heating technology," according to Maria Puente of USA TODAY. The "red-white-and-blue down parkas" are equipped with a "button on a slender battery pack insid...

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Tags: Marketing and Sponsorship, Polo Ralph Lauren

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