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Published in SportsBusiness Daily on 10 / 23 / 14

When I'm told newspapers are dying and useless, it's nice to show up at your kid's school and see they still matter. pic.twitter.com/bsctnW2jYN — Mike Wise (@MikeWiseguy) October 23, 2014

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Nike Airs New Tiger Woods Ad

Nike Golf yesterday aired a new 30-second ad featuring golfer Tiger Woods during NBC’s fourth round coverage of the U.S. Open. The spot opened with Woods in workout clothes jogging down a paved path wearing a Nike hat backwards, a Nike sleeveless shirt and Nike sneakers. Woods stops to res ...

Tags: Marketing and Sponsorship, Nike

06/18/12
Marketplace Roundup

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Tags: Marketing and Sponsorship

06/15/12
Jennie Finch Endorses Chobani Yogurt

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Tags: Marketing and Sponsorship

06/15/12
A-B, Univ. Of Iowa Renew Sponsorship Deal

The Univ. of Iowa and Anheuser-Busch have "renewed their relationship," according to Jens Manuel Krogstad of the DES MOINES REGISTER. A new four-year agreement approved this month by the UI athletic department "allows Anheuser-Busch to place Iowa's Tigerhawk logo on retail displays such as posters a ...

Tags: Marketing and Sponsorship, Anheuser Busch

06/15/12
Sponsors Stand By Armstrong

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Tags: Marketing and Sponsorship

06/15/12
NBA Fashion Taking Center Court

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Tags: Marketing and Sponsorship, NBA

06/14/12
Powerade Launches Olympics Campaign

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Tags: Marketing and Sponsorship, Coca-Cola

06/14/12
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06/14/12
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Tags: Marketing and Sponsorship, Philadelphia Eagles

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Tags: NBC, Marketing and Sponsorship

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