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Source: Fox Has Sold Nearly 90% Of Advertising Inventory For Super Bowl LI

Published in SportsBusiness Daily on 12 / 09 / 16

Fox has sold "almost 90% of the ad inventory" for its Super Bowl LI broadcast in February, according to a source cited by Brian Steinberg of VARIETY. The source "suggested Fox has fewer than 15 ad slots to sell." Another source said that Fox "could have as many as 17." One source said that Fox is "s...

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Tags: NFL, Marketing and Sponsorship, Super Bowl

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