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Jon Bon Jovi-Led Group's Pursuit Of Bills Franchise "On The Rocks"

Published in SportsBusiness Daily on 08 / 22 / 14

Jon Bon Jovi and his Toronto backers "are reassessing whether even to continue in their pursuit" of the Bills, because their bid "has been on the rocks for weeks and no one within the group is optimistic." The group on Wednesday "cancelled a scheduled tour of Ralph Wilson Stadium." The potential w...

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06/28/12
Eagles Sign Long-Term Deal With Coca-Cola

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Tags: Marketing and Sponsorship, Coca-Cola, Philadelphia Eagles

06/28/12
Obama Campaign Buys Olympic Commerical Time

President Barack Obama’s re-election campaign “has purchased $5.5 million in commercial time” during the coverage of the London Games , according to Bill Carter of the N.Y. TIMES. NBC Sports Group Exec VP/Sales Marketing Seth Winter confirmed the ad purchase by the Obama camp ...

Tags: Marketing and Sponsorship, NBC

06/28/12
RBS Clients May Still Get Wimbledon Seats

The 528 seats that Royal Bank of Scotland had "bought for the Wimbledon fortnight may not be left empty even after the bailed-out bank  cancelled all its corporate hospitality to allow its top staff to focus on the ongoing computer crisis that has affected up to" 13 million customers, accordin ...

Tags: Wimbledon, Marketing and Sponsorship

06/28/12
Amazon Signs First Athlete Sponsorship

Amazon yesterday announced that it has agreed to sponsor skateboarder Andy Macdonald, who becomes the first pro athlete sponsored by the Internet retailer. This coincides with Amazon's launch of Action Sports, a new section of its site offering skateboards, BMX bikes, surfboards, skates, skis and sn ...

Tags: Marketing and Sponsorship, Amazon

06/28/12
Nike Gets Exposure At Track Trials

Nike has "spent millions for this level of visibility" at the USOTF Trials in Eugene, Ore., and marketing experts have said that the "return is immeasurable," according to a front-page piece by Sherri Buri McDonald of the Eugene REGISTER-GUARD. As the Trials’ lead sponsor, Nike “domi ...

Tags: Marketing and Sponsorship, Nike

06/28/12
Marketplace Roundup

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Tags: Marketing and Sponsorship

06/27/12
Kenseth, Roush Fenway Parting Ways

Roush Fenway Racing yesterday announced that NASCAR Sprint Cup points leader Matt Kenseth “will be leaving the organization at the end of the season,” one of the “biggest driver-team moves in recent NASCAR history,” according to Mike Hembree of SPEEDTV.com. Ricky Stenhouse Jr ...

Tags: Marketing and Sponsorship, NASCAR

06/27/12
Web.com To Title PGA Tour's Developmental Tour

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Tags: Marketing and Sponsorship, PGA Tour

06/27/12
RBS Cancels Wimbledon Hospitality

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Tags: Marketing and Sponsorship, Tennis

06/27/12
FC Dallas Signs AdvoCare As Jersey Sponsor

MLS FC Dallas introduced AdvoCare as its jersey sponsor at a press conference this morning. AdvoCare is a Texas-based health and wellness company that offers energy, weight-loss, nutrition and sports performance products. “Our ultimate goal was to find the perfect partner,” said FC Dalla ...

Tags: Marketing and Sponsorship, FC Dallas

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