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FIFA Sponsors Likely To Resist Knee-Jerk Response To Indictments, But Reactions Loom

Published in SportsBusiness Daily on 05 / 27 / 15

While FIFA's biggest sponsors "probably will take a close look at their relationships" with the governing body after today's arrests and indictments , "they’re unlikely to take any immediate action," according to Aaron Ricadela of BLOOMBERG NEWS. London-based Futures Sports & Entertainmen...

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Tags: FIFA, FIFA World Cup, Marketing and Sponsorship, Soccer

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