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Jersey Score: Devils Introduce Unique Partnership With Plymouth Rock Assurance

Published in SportsBusiness Daily on 06 / 26 / 17

A new marketing deal between Plymouth Rock Assurance and the Devils/Prudential Center allows subscribers to get "auto insurance, the chance to cut in line for concert and sports tickets at the Prudential Center and exclusive venue perks," according to Tom Bergeron of NJ BIZ. That includes a "tour of...

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Tags: Marketing and Sponsorship, New Jersey Devils

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