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2014 SBD/SBJ Reader Survey: Slive Still Seen As Most Effective Conference Commissioner

Published in SportsBusiness Daily on 11 / 26 / 14

The 10th annual SportsBusiness Daily/SportsBusiness Journal Reader Survey is in the books, and more than 1,000 voters weighed in on nearly 100 questions that spanned all facets of the industry. Voting was conducted over three weeks starting Oct. 13, with polling via SportsBusinessDaily.com and Sport...

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11/16/12
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The NBA D-League Springfield Armor has signed a presenting sponsorship agreement with MGM Springfield that includes a jersey logo deal. The company’s logo also will be on the court during the team’s home games at the MassMutual Center. Financial terms of the one-year deal were not disclo ...

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11/15/12
ManU Seeking More Lucrative Kit Deal With Nike

EPL club Manchester United "left Nike under no illusions yesterday that the sports merchandising giant will have to increase the value of its kit deal dramatically if it is to remain in partnership," according to James Ducker of the LONDON TIMES. Nike, whose US$480M, 13-year kit deal with ManU expir ...

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11/15/12
Navistar Pulls LPGA Title Sponsorship

The continuation of the LPGA tournament at the Robert Trent Jones Golf Trail in Prattville, Ala., is “in jeopardy after Navistar, the event’s title sponsor the last six years, withdrew from the event,” according to Brad Zimanek of the MONTGOMERY ADVERTISER. The golf tournament has ...

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11/15/12
Marketplace Roundup

In St. Paul, Ray Richardson notes the T’Wolves' “surprising” 5-3 start to the season has “led to a significant jump in merchandise sales for the team.” Fanatics.com sales showed that the T’Wolves “experienced a 96.9 percent increase in merchandise sales for ...

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11/14/12
CBS Exec Touts Limited Super Bowl Ad Inventory

CBS Exec VP Sports Sales & Marketing Jo Ann Ross yesterday said the net has "less than a handful of spots left" for ads during Super Bowl XLVII, according to Alex Ben Block of the HOLLYWOOD REPORTER. Ross added that more than 95% of the total advertising inventory has been "sold at a record ...

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11/14/12
TiVo Signs Tebow To Sponsorship Deal

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11/14/12
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In Milwaukee, Joe Taschler notes Southwest Airlines' status as a major sponsor of the Packers includes “in-stadium digital branding and the Southwest Deck at the Tundra Tailgate Zone at Lambeau Field. Packers DE Jerel Worthy and LB Brad Jones “worked alongside Southwest emplo ...

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