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SportsBusiness Daily Seeks Entry-Level Staff Writer

Published in SportsBusiness Daily on 08 / 29 / 14

SportsBusiness Daily is seeking an entry-level Staff Writer at our Charlotte, N.C., headquarters. Qualified candidates will have excellent knowledge of sports and business issues, with equally strong writing and verbal skills. Must also have a solid work ethic and thrive in a team environment. Stron...

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Xbox Shirt Deal With Sounders FC Could End

MLS Sounders FC has been one of the league's most successful franchises since it began play in '09, and now it could be in the market for a new jersey sponsorship. The team has retained CAA Sports to explore opportunities because its jersey deal with Xbox could end after the ‘13 MLS season. So ...

Tags: Marketing and Sponsorship, MLS, Microsoft, Soccer

"NBA 2K13" Will Feature '92 Dream Team

2K Sports yesterday confirmed it will feature the '92 Dream Team in the upcoming "NBA 2K13" video game, scheduled for release on Oct. 2. The virtual Dream Team, however, will be an 11-man squad, as the publisher was unable to secure licensing from Basketball HOFer Scottie Pippen. "NBA 2K13" will als ...

Tags: Marketing and Sponsorship, NBA

Baltimore Grand Prix Gets New Sponsor

The Baltimore Grand Prix has “landed its largest sponsor” as Chrysler Group's Street and Racing Technology -- SRT -- “will be added to the race's official logo,” according to Luke Broadwater of the Baltimore SUN. The deal will give Chrysler the title of "presenting sponsor" a ...

Tags: IndyCar, Marketing and Sponsorship, Chrysler Corp.

Expos Hat More Prevalent With Team Gone

The Expos’ vintage red, white and blue cap, with the tri-color “M” on the front, “has become an improbably popular fashion accessory for a younger, urban crowd” and the hats are “seen far more frequently on the streets of Montreal these days than when the star-cro ...

Tags: Marketing and Sponsorship, New Era

Names & Faces

In Portland, Allan Brettman wrote Bulls G Derrick Rose "is going to come back and Adidas will be at his side every step of the way." That message "is clear" from a marketing campaign that adidas launched yesterday with a YouTube video announcing "The Return of D Rose." The video is a "teaser for ...

Tags: Marketing and Sponsorship

DirecTV Campaign Focuses On "Sunday Ticket"

DirecTV’s new ads for its “NFL Sunday Ticket” package starring Broncos QB Peyton Manning and Giants QB Eli Manning are part of a “multiplatform campaign that touts the benefits of the out-of-market live-game package, including a major price reduction from last season’s ...

Tags: DirecTV, Marketing and Sponsorship

NFL, High Fashion Make Odd Couple

Suzanne Johnson, the wife of Jets Owner Woody Johnson, is “the new ambassador and spokeswoman for NFL women’s apparel,” and she is “bringing high style -- and her formidable celebrity contacts -- to the rough-and-tumble world of football,” according to Kirsten Fleming o ...

Tags: Marketing and Sponsorship, NFL

New Beckham Bodywear Ads Coming Out

The second set of ads for MLS Galaxy F David Beckham’s Bodywear for H&M line launches tomorrow and will “coincide with a ‘statue stunt’ planned by the retailer with larger-than-life Beckhams going up” in N.Y, L.A. and S.F., according to Samantha Critchell of th ...

Tags: Marketing and Sponsorship

Victor Cruz Works To Keep Grounded Under Spotlight

After the Giants' victory in Super Bowl XLVI, companies “did not wait to seize” the popularity of WR Victor Cruz, but he is now balancing "an avalanche of demands from the news media, fans, endorsers and advertisers,” according to Zach Schonbrun of the N.Y. TIMES. To handle the dem ...

Tags: Marketing and Sponsorship, New York Giants

Ravens' Pollard Develops "Bourre" Card Game App

Ravens S Bernard Pollard has "conceived and paid for" an app set to be released Friday called "Bourre," which will introduce fans to the card game "without their having to risk any real cash," according to Chris Korman of the Baltimore SUN. Pollard "hired former teammate Ryan Moats" to develop the a ...

Tags: Marketing and Sponsorship, NFL

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