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SportsBusiness Daily Seeks Entry-Level Staff Writer

Published in SportsBusiness Daily on 08 / 29 / 14

SportsBusiness Daily is seeking an entry-level Staff Writer at our Charlotte, N.C., headquarters. Qualified candidates will have excellent knowledge of sports and business issues, with equally strong writing and verbal skills. Must also have a solid work ethic and thrive in a team environment. Stron...

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09/27/12
Brady Latest NFLer To Hide Nike Logo

Patriots QB Tom Brady showed up to yesterday's media session wearing a gray sweatshirt, but it looked like he "decided to follow in the footsteps" of Redskins QB Robert Griffin III and "cover up the sweatshirt's Nike swoosh logo," according to Ricky Doyle of NESN.com. The logo, which is "supposed ...

Tags: Marketing and Sponsorship, Nike, Under Armour

09/26/12
AdvoCare To Title Phoenix' Fall Cup Race

AdvoCare has signed on to be title sponsor of the Nov. 11 NASCAR Sprint Cup Series race at Phoenix Int’l Raceway, which marks the penultimate race in the Chase for the Sprint Cup. The fall race at PIR had been title sponsored by Kobalt Tools the past two seasons and Checker Auto Parts from '9 ...

Tags: Marketing and Sponsorship

09/26/12
Record For Ryder Cup Merch Online Sales

The Ryder Cup begins Friday in Medinah, Ill., and merchandise sales on Shop.PGA.com are at record levels. Site visits per day are up 186% and sales have already exceeded any prior year. Sales during the final round of the PGA Championship on Aug. 12 and the Monday following the event resulted in the ...

Tags: Marketing and Sponsorship

09/26/12
NBA Kings Announce New Sponsors

NBA Kings officials said that the team today will "announce a partial lineup of corporate partners for 2012-13, including new sponsors Nokia Siemens and Wal-Mart, and a returning former sponsor, Verizon Wireless," according to Tony Bizjak of the SACRAMENTO BEE. For Nokia Siemens, the deal "is the fi ...

Tags: Sacramento Kings, Marketing and Sponsorship

09/26/12
Toymaker's Weak Olympic Sales Caused By Mascots?

British toymaker Hornby “suffered dire sales in their London 2012 merchandise this summer,” sending the company’s shares "tumbling by more than a third,” according to James Thompson of the London INDEPENDENT. A key problem is “understood to have been a distinct lack of ...

Tags: Marketing and Sponsorship

09/25/12
Nike Ending Deal With U.S. Open Of Surfing

Nike last week informed IMG execs that the company would discontinue its sponsorship of the U.S. Open of Surfing. The company had been the title sponsor of the IMG-managed event in Huntington Beach, Calif., since '09. Its subsidiary, Hurley, sponsored the event in '08. Sources valued the title spon ...

Tags: Marketing and Sponsorship, Nike, IMG

09/25/12
Adidas Shoe Blocked In Germany

Nike yesterday announced that a court in Nuremberg, Germany, “has blocked Adidas from making or selling its ‘adizero primeknit’ in Germany,” according to Allan Brettman of the Portland OREGONIAN. The court "granted Nike’s application for an interim injunction against th ...

Tags: Marketing and Sponsorship, Adidas, Nike

09/25/12
Marketplace Roundup

Furniture Row Racing has hired NASCAR driver Kurt Busch to drive the team's No. 78 Chevy for the '13 Sprint Cup Series. Busch, who has been with Phoenix Racing since the beginning of the '12 season, will replace Regan Smith ( Furniture Row Racing ). SPEEDTV.com's Tom Jensen wrote, "It has been ...

Tags: Marketing and Sponsorship

09/24/12
ISC Tracks Extend Deal With Gatorade

Gatorade “dropped its title sponsorship” of the annual Daytona 500 qualifying races earlier this year, “but the PepsiCo brand plans to extend its sponsorship of NASCAR’s victory lane at 12 racetracks,” according to Tripp Mickle of SPORTSBUSINESS JOURNAL. The deal with I ...

Tags: Marketing and Sponsorship, International Speedway Corp., PepsiCo

09/24/12
Dolphins Players Losing Out On Marketing Deals

The Dolphins are no longer the “500-pound gorilla on the South Florida sports landscape,” and players’ “supplemental income, earned from appearances and advertisements, has seen collateral damage,” according to Adam Beasley of the MIAMI HERALD. Dolphins RB Reggie Bush & ...

Tags: Miami Dolphins, Marketing and Sponsorship

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