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Finish Line Reports Dip In Q4 Earnings Despite Uptick In Revenue

Published in SportsBusiness Daily on 03 / 27 / 15

Finish Line reported a decline in Q4 earnings and "warned that profits in the current year may miss expectations," as the sports-apparel retailer has "struggled lately in a retail environment dogged by more promotions and lower mall traffic." The company's earnings fell 5% to $40.8M despite revenues...

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Belle Isle Grand Prix Expects Bump In Revenue

The addition of a "second IndyCar Series race for next weekend's Chevrolet Detroit Belle Isle Grand Prix is predicted by organizers to fuel up to a 10 percent increase in the event's total revenue," according to Bill Shea of CRAIN'S DETROIT BUSINESS. Belle Isle Grand Prix Chair Bud Denker said that ...

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Marketplace Roundup

The GLOBE & MAIL's Jeff Pappone reported the upcoming Dreamworks release "Turbo" just "might help IndyCar become relevant again in a U.S. racing landscape dominated by stock car behemoth NASCAR." The movie, which opens July 17, "chronicles the adventures of a garden snail who dreams of racing gl ...

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EA Used Tebow Name In NCAA Game

EA Sports used former Univ. of Florida QB Tim Tebow's name "in a handful of plays out of a formation called Shotgun Twin QB Tebow” in its "NCAA Football 10," which was released prior to Tebow's senior season at UF, according to Patrick Vint of SB NATION. Using an active college player's name & ...

Tags: NCAA, Electronic Arts, Marketing and Sponsorship

No Heisman Campaign For Bridgewater

Univ. of Louisville QB Teddy Bridgewater has been "billed as a Heisman Trophy candidate since the end of last season," but he has asked that the school "not mount a Heisman Trophy campaign for him," according to Eric Crawford of WDRB.com. He instead wants to have "any emphasis or publicity include t ...

Tags: Marketing and Sponsorship, NCAA

Brian Urlacher's Marketability Stays Strong

While former NFLer Brian Urlacher's career "may be over ... he's well-positioned to launch a second career in Chicago, if he so desires: marketing," according to Danny Ecker of CRAIN'S CHICAGO BUSINESS. The eight-time Pro Bowler had the "highest 'N-Score' among active Chicago athletes" in '12. As of ...

Tags: Marketing and Sponsorship, NFL

Which Is It: French Open Or Roland Garros?

Tennis fans using Twitter will find the monikers French Open and Roland Garros “reflected over the next two weeks in the abbreviated hash tags #RG13 and #FO13,” according to Christopher Clarey of the N.Y. TIMES. French speakers “call the tournament, not just the stadium in which it ...

Tags: Marketing and Sponsorship, Tennis

Sorenstam Transition To Brand Ambassador

When Annika Sorenstam 10 years ago this weekend became the first female to play in a PGA Tour event since '45, the experience “likely did even more for Sorenstam's future off the course than on,” according to Mechelle Voepel of ESPNW. But Sorenstam said, "I wasn't thinking that way then, ...

Tags: Marketing and Sponsorship, Golf, LPGA

TaylorMade-Adidas Condemns Garcia Remark

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Tags: Marketing and Sponsorship, TaylorMade Golf

LeBron James Leads NBA In Shoe Sales

Heat F LeBron James is "crushing the competition in stores, outselling his nearest rival’s signature sneakers 6-to-1," according to data from SportsOneSource cited by Kurt Badenhausen of FORBES.com. Nike generated $300M "in U.S. retail sales in 2012 for James’ signature shoe, LeBron X," ...

Tags: Marketing and Sponsorship, Miami Heat, Nike, Adidas

IMS Sponsor Revenue Up 9% For Indy 500

Indianapolis Motor Speedway officials said that total sponsorship revenue for Sunday's Indianapolis 500 is "up 9 percent over last year and more than 18 percent over 2011," according to Anthony Schoettle of the INDIANAPOLIS BUSINESS JOURNAL. Officials said that much of the success is "due to th ...

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