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Golfer Brooke Henderson Becoming One Of Canada's Most Marketable Athletes

Published in SportsBusiness Daily on 08 / 21 / 17

Golfer Brooke Henderson is "growing into one of Canada's most marketable athletes," as she has "amassed an impressive list of sponsors" despite the 19-year-old having just turned pro in '15, according to Rachel Brady of the GLOBE & MAIL. Her reps at IMG have taken a "slow and steady approach" th...

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Tags: Marketing and Sponsorship

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First Data Signs On With CGR, Kyle Larson

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Golfers Playing The Field With Equipment Brands

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08/18/17
Chinese Hoopster Getting Jordan Shoe Model

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Tags: Marketing and Sponsorship, Nike

08/18/17
Marketplace Roundup

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Tags: Marketing and Sponsorship

08/17/17
Hawks-Sharecare Deal Includes Jersey Patch

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Tags: Marketing and Sponsorship, Atlanta Hawks

08/17/17
NFL Buyers Think Fewer People Will Watch Ads

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Tags: Marketing and Sponsorship, NFL

08/17/17
Nielsen ESports Will Measure Sponsorship Value

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Tags: Nielsen Media Research, Marketing and Sponsorship

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PGA Tour Gets Sponsor For Tourney Of Champions

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Tags: Marketing and Sponsorship, PGA Tour

08/17/17
Heineken Making Mark On North American Soccer

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Decision Day Nearing For Monster Energy, NASCAR

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