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Indians Panned For Waiting To Postpone Season Opener Despite Freezing Temperatures

Published in SportsBusiness Daily on 04 / 05 / 16

The Indians’ decision to wait until 1:18pm ET to postpone yesterday's 4:10pm season opener against the Red Sox due to frigid temperatures "was a case of terrible timing and mishandling, even if it was the right move for players and umpires," according to Marla Ridenour of the AKRON BEACON JOU...

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MLB Media Notes

ESPN analyst Jessica Mendoza is expanding her role at the net to include a position on "Baseball Tonight." Mendoza typically will appear on Monday editions airing at 10:00pm ET and midnight, alongside John Kruk. She also will contribute to select game telecasts ( ESPN ). SI.com's Richard Deitsc ...

Tags: MLB Season Preview

Yankees, Dodgers Lead Social Media Metrics

A study by SBJ/SBD that followed fans of MLB teams on social media over three years shows that the Yankees continue to be the biggest brand in baseball. Over that time period, the Yankees have added more than 4.3 million new combined followers across Facebook and Twitter. The Yankees also contin ...

Tags: MLB Season Preview, Twitter, Facebook, Instagram

MLB Launches New Campaign For '14 Season

MLB is entering the new season with a new lead creative agency, BBDO, N.Y., and "invoking the L-word -- love -- to describe how fans feel about the sport, and how everyone else should, too," according to Stuart Elliott of the N.Y. TIMES. The campaign, entitled "For the love of baseball," begins ...

Tags: MLB Season Preview, MLB, BBDO WorldWide

Selig Happy With New Drug-Testing Policy

MLB Commissioner Bud Selig today lauded the league's new drug-testing policy, saying there is "no question we have the toughest testing program in American sports." MLB and the MLBPA on Friday announced increased testing protocols and penalties for use of PEDs. A first-time violation now yields ...

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Fifteen Teams Have Over $100M Payroll

A record 15 MLB teams have an Opening Day payroll of at least $100M, "including five exceeding" $150M, according to Bob Nightengale of USA TODAY. Nightengale: "Here's where the industry stands: The Yankees spent $500 million on free agents, lowered their payroll -- and were lauded for their business ...

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Teams Reaching Fans Through Vine

With MLB teams increasingly looking to up their social media game, Twitter’s year-old video sharing app, Vine, could be in for a big season in the sport. The app allows users to send a six-second, compiled video loop of different snippets in time. Since its debut, the app has become a staple o ...

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Red Sox Build Through Homegrown Talent

The Red Sox are the "envy of baseball for their combination of financial resources, robust farm system, and a stable leadership triangle" of Owner John Henry, GM Ben Cherington and manager John Farrell, according to John Tomase of the BOSTON HERALD. Those three "have a vision for the future built ar ...

Tags: MLB Season Preview, Boston Red Sox

Offseason Signings Bump O's Ticket Sales

Tickets for today's Red Sox-Orioles Opening Day game are "sold out, even though their face value" is at least 5% "higher than last season," according to Childs Walker of the Baltimore SUN. TiqIQ data showed that on the secondary market, the "cheapest seats are selling for more than $100 and the most ...

Tags: MLB Season Preview, Baltimore Orioles

Astros Looking For Continued Progress

A "dismal product on the field hurts the Astros' business operations, both in terms of getting their messy TV situation resolved and simply putting people in the seats," and fan tolerance "probably can't be pushed much further, although testing that theory could be interesting," according to Evan Dr ...

Tags: MLB Season Preview, Houston Astros

Mets, Yankees Saw Ballpark Revenue Drop In '13

The Mets' ballpark-related revenue reported to regulators "dropped for the fourth straight year" in '13, down nearly 34% since Citi Field opened in '09, according to a financial statement cited by Jim Baumbach of NEWSDAY. Ballpark-related revenue -- which "includes premium-ticket sales, advertising, ...

Tags: New York Mets, New York Yankees, MLB Season Preview

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