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Bud Selig, Lauded For Past Accomplishments, Reinforces Decision To Retire Following '14

04 / 01 / 14

MLB Commissioner Bud Selig is retiring after this season, his 23rd year at the helm, and it will be a “moment of both melancholy and merriment,” according to Bob McManaman of the ARIZONA REPUBLIC. Selig “guided the sport through its good times and bad, maneuvering it from tense and...

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Tags: MLB Season Preview, MLB

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04/01/14
FS1 Debuts Ad Touting Saturday MLB Games

Fox Sports Media Group Exec VP/Marketing Robert Gottlieb said that Yankees SS Derek Jeter was "a natural to star in a new national ad campaign urging viewers to tune in" for FS1's live coverage of MLB games every Saturday, according to Michael McCarthy of AD AGE. The new spot starring Jeter will ...

Tags: MLB Season Preview, MLB, New York Yankees, Fox

04/01/14
Dodgers Prepare For Second Season Of Puig

Bank of America is sponsoring a Puig bobblehead giveaway at Dodgers Stadium on May 13 Dodgers Exec VP & CMO Lon Rosen said the franchise knew it “had something” in RF Yasiel Puig well ...

Tags: MLB Season Preview, Los Angeles Dodgers, Time Warner Cable

04/01/14
Brewers On Positive Track For '14

Brewers Owner Mark Attanasio has "committed to a higher payroll" of more than $100M this season to "improve the Brewers’ win-loss record and make a run at the playoffs," according to Rich Kirchen of the MILWAUKEE BUSINESS JOURNAL. Brewers COO Rick Schlesinger said that season-ticket sales are ...

Tags: MLB Season Preview, Milwaukee Brewers, MLB

04/01/14
Forbes: Average MLB Team Now Worth $811M

The TV "rights party in baseball continues to boost team values," as the average MLB franchise is now worth $811M, 9% more than last year, according to Mike Ozanian of FORBES. For the first time, there "are five teams -- each with lucrative deals" with RSNs worth at least $1B. The increase "in team ...

Tags: MLB Season Preview, MLB

04/01/14
MLB Franchise Notes

In DC, Dan Steinberg noted Nationals brass entering the season "thought it might be time to slowly back away" from the team's "Natitude" phrase, keeping it as "part of the team’s larger brand but finding a new slogan for the new era." Officials surveyed their fans to "make sure they were on th ...

Tags: MLB Season Preview, MLB

04/01/14
Domino's Renews Promo Deal With MLBAM

Domino's has renewed its "DomiNoNo" promotion with MLBAM for the '14 and '15 seasons. The promotion, started last year , provides free pizza following the first two no-hitters of the MLB season. The national chain awarded free two-topping pizzas to 10,000 MLB.TV subscribers following each of two no ...

Tags: MLB Season Preview, Dominos, MLBAM

04/01/14
Ortiz' Samsung Deal Hinges On Social Media

Samsung wants Red Sox DH David Ortiz to "be its MLB social media insider" as part of a recent endorsement deal, according to Terry Lefton in this week's SPORTSBUSINESS JOURNAL. Ortiz will be "tweeting and sending photos on Samsung's behalf" at the White House today when team is honored by President ...

Tags: MLB Season Preview

04/01/14
New Book Reflects Upon History Of Expos

For author Jonah Keri -- born in Montreal and raised an Expos fan -- the nostalgia of MLB Opening Day is met with a hint of sadness for a team he watched dissolve and leave town while in his late 20s. The ’14 season marks the 10th anniversary of the Expos’ final year in Montreal and the ...

Tags: MLB Season Preview, MLB, Washington Nationals

04/01/14
MLB Bookshelf

Author Jonah Keri has released " Up, Up, & Away ," the story of the Expos' time in Montreal , and while the book is a chronological history, a "tribute to Keri's skill is that it never reads like a textbook," according to Bill Beacon of the CP. Keri's work is "thoroughly researched and ba ...

Tags: MLB Season Preview

04/01/14
MLB Media Notes

ESPN analyst Jessica Mendoza is expanding her role at the net to include a position on "Baseball Tonight." Mendoza typically will appear on Monday editions airing at 10:00pm ET and midnight, alongside John Kruk. She also will contribute to select game telecasts ( ESPN ). SI.com's Richard Deitsc ...

Tags: MLB Season Preview

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