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WME-IMG Recruits Celebrity Investors For UFC In Effort To Add Promotional Muscle

Published in SportsBusiness Daily on 09 / 30 / 16

The UFC and majority owner WME-IMG on Thursday said that 23 celebrities are "investing in the rapidly expanding sports league," according to Erich Schwartzel of the WALL STREET JOURNAL. Terms of the investments by the celebs -- which include Ben Affleck, Adam Levine, Jimmy Kimmel and ...

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Tags: Leagues and Governing Bodies, UFC

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