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Overnight Ratings: Pro Bowl On ESPN Is Event's Lowest Mark Since '07Published in SportsBusiness Daily on 01 / 26 / 15
ESPN drew a 5.6 overnight rating for the Pro Bowl last night, marking the lowest figure for the game since ’07, when the event aired on the Saturday night following the Super Bowl. Last night’s telecast was down 16% from a 6.7 overnight on NBC last year, which had to compete with the Gra...
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