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Buzzer Beaters....Published in SportsBusiness Daily on 01 / 23 / 15
H.J. Heinz Co. has opted not to advertise during NBC’s Super Bowl XLIX broadcast despite “success with last year’s Super Bowl commercial” ( BIZJOURNALS.com, 1/23 ). San Diego-based golf simulator firm Full Swing Golf formally announced that it has signed Jordan Spieth ...
The validity of the ATP Tour ranking system is examined by Doug Smith in USA TODAY. The computer rankings have been based counting a player''s 14 best finishes in a 52-week period. Smith writes when "
NASCAR''s Winston Cup series may be split into two divisions as a way to market and grow the sport. Track owner Bruton Smith: "We''ve all talked about that, having an American League and a National Le
CNBC''s "Sports View" profiled the NHL''s "Cup Crazy" Playoff promotion and other recent marketing efforts, noting that the league is attempting to establish April as "NHL territory" and, in general,
Five years ago, the multi-car team concept in NASCAR "was a joke," now multi-car shops are "the wave of the future," according to the RICHMOND TIMES-DISPATCH. Because of the popularity of NASCAR, big
The NBA has never had a better collection of players, though they may be "surly, combative and human time bombs," according to Randy Galloway in the DALLAS MORNING NEWS. The flip side is that the "NBA
In the wake of recent negative off-field incidents involving NFL players, Vikings President & CEO Roger Headrick is "quietly lobbying" for a league-wide code of conduct, according to ESPN''s Chris Mor
MLB attendance was up 7% through the second week of the season compared to the same time last year (CNBC, 4/15).... MLS Commissioner Doug Logan was "enthusiastic" about crowds for the league''s first
Tags: Champ Car World Series, Chicago Blackhawks, DaimlerChrysler, ESPN, Indianapolis Motor Speedway, Int'l Speedway Corp., Leagues and Governing Bodies, LPGA, MasterCard, MLB, MLS, NASCAR, News Corp./Fox, NHL, R J Reynolds, The Sports Authority, Walt Disney
The NBA fined the Lakers'' Magic Johnson $10,000 and suspended him for three games for bumping referee Scott Foster during Sunday''s game (NBA). Johnson called the penalty "justified," adding, "It''s
Magic Johnson, "that self-described ambassador of the NBA," according to the L.A. TIMES'' Scott Howard-Cooper -- and who himself chastised teammate Nick Van Exel for bumping a referee last week -- was
As the NFL approaches its annual college draft, "it has a time bomb on its hands and doesn''t know where to throw it," according to Will McDonough of the BOSTON GLOBE. Lawrence Phillips is the best pl