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NHL Begins Formal Push Into China With Announcement Of Preseason Games In '17

Published in SportsBusiness Daily on 03 / 30 / 17

The NHL formally launched its push into the Chinese market last night with the announcement of the league’s first ever preseason games in the country. As part of the announcement, which is part of a multiyear deal with China-based commercial sports company Bloomage Int'l Group, the Kings and C...

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Tags: Leagues and Governing Bodies, NHL

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