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Subway Gets Last-Minute Deal To Air New Super Bowl SpotPublished in SportsBusiness Daily on 02 / 01 / 15
Subway will debut a spot near the end of NBC's Super Bowl pregame show in a deal that was concluded just yesterday. The QSR last year bought a last-minute spot in the Super Bowl broadcast. Subway CMO Tony Pace this year was again negotiating almost until the last minute, and came up with a unit th...
An report card for MLS'' inaugural season shows the league getting "high marks," according to Steve Rushin of SPORTS ILLUSTRATED. MLS Commissioner Doug Logan: "We''ve certainly exceeded expectations.
South Florida will be awarded the Super Bowl XXXIII for January 1999 at an NFL owners meeting in New Orleans, sources tell Armando Salguero of the MIAMI HERALD. The source, in town for a tribute to fo
The Presidents Cup, officially starting today in Lake Manassas, VA at the Robert Trent Jones Golf Club, "could have a far different look" in ''98, according to Barker Davis of the WASHINGTON TIMES. Pl
After five hours of "discussion and debate" yesterday in Chicago among MLB''s Executive Council and Labor Policy Committee, Acting Commissioner Bud Selig said owners were not ready to return to the ba
SI''s E.M. Swift on the "ill-timed, underexposed" World Cup of Hockey: "If you remember what games were like in the old six- team NHL, the World Cup of Hockey was your chance to relive the past. ... T
MLB''s Executive Council will meet with its Labor Policy Committee today in Chicago to discuss what can be done to finalize a collective bargaining contract with the players union, according to Tom Ha
The NFL''s drug enforcement policy is examined by HBO''s Jim Lampley on the latest installment of "Real Sports with Bryant Gumbel." Entitled "Is the System Working?," Lampley noted, "NFL officials sup
With the Bengals and Bucs getting public support for new facilities, there are "about ten teams to go" for Cleveland to get an expansion team in ''99 rather than an existing one, according to Tony Gro
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With MLB''s Executive Council meeting in Chicago Wednesday, the option of a second tax-free year at the end of a proposed deal is the main "sticking point" to a new labor agreement between owners and
In addressing the situation of two financially troubled teams, the CFL Board of Governors announced plans to cut salaries of league employees by 7.5%, according to Perry Lefko of the TORONTO SUN. CFLP