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Gatorade Breaking 90-Second Spot With Derek Jeter Thanking Fans

Published in SportsBusiness Daily on 09 / 18 / 14

Gatorade today will break a new 90-second spot featuring Yankees SS Derek Jeter , who “wrote some of the copy” in the spot and “even suggested the Frank Sinatra song that serves as soundtrack.” Gatorade Senior Dir of Consumer Engagement Molly Carter said that Jeter &ldqu...

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07/30/14
SMI Sees Slight Revenue Drop In Q2

Speedway Motorsports Inc. blamed bad weather at two races and a weak economy for a slight decline in revenue during Q2. The company reported revenue for the quarter of $175.9M, down from $176.8M for the same period last year. Revenue for the first half of the year was $260.4M, down from $261M i ...

Tags: Finance, Speedway Motorsports Inc.

07/24/14
Under Armour's Sales Up 34% In FY Q2

Under Armour today said that its Q2 '14 profits "remained unchanged, meeting analysts' expectations, while sales soared" 34%, according to Lorraine Mirabella of the Baltimore SUN. UA added that its net income of $18M "remained flat, reflecting previously planned marketing and brand innovation expens ...

Tags: Under Armour, Finance

07/21/14
Carmelo Gets Into Venture-Capital Industry

Knicks F Carmelo Anthony is "starting a venture capital firm," as he and longtime Bertelsmann Direct North America CEO Stuart Goldfarb "are launching their new investment firm, M7 Tech Partners, with an inaugural investment in the children’s media company Hullabalu," according to Jonathan Shie ...

Tags: New York Knicks, NBA, Finance

07/09/14
Financials Detail Importance Of ESPN To Disney

Many people talk about ESPN being the "crown jewel in the Disney empire," and its financials "speak to that," according to Jon Erlichman of Bloomberg TV. When observers "look at the cable network's business for Disney, which is largely fueled by ESPN," it is "about a third of the company's ...

Tags: Finance, ESPN

06/27/14
Nike Sees Q4 Profit Rise 5% Based On Soccer

Nike on Thursday said that its profit for the Q4 of FY '14, which ended May 31, rose 5% to $698M, as revenue "climbed" 11% to $7.4B, according to Germano & Stynes of the WALL STREET JOURNAL. The company is "ramping up revenue from soccer-related goods amid broader initiatives to raise prices of ...

Tags: Nike, Finance, Soccer

06/16/14
PokerStars Owner Set To Sell Company For $4.9B

PokerStars parent company Oldford Group Ltd. has agreed to sell the company for $4.9B in a bid to "re-enter the U.S. after being forced out by the Justice Department several years ago," according to Kate O'Keeffe of the WALL STREET JOURNAL. Online gambling proponents hope that the deal "will radical ...

Tags: Finance

06/10/14
Bauer To List Shares On NYSE Under New Name

Bauer Performance Sports yesterday said that it "plans to list its shares on the New York Stock Exchange and change its name to Performance Sports Group Ltd, as part of a move to reflect its recent strategic acquisitions and expanded focus," according to REUTERS. Bauer earlier this year announced it ...

Tags: Finance, Bauer Inc.

06/04/14
Callaway Growing Global Brand In '14

While Callaway Golf "recently reported strong first-quarter results," President & CEO Chip Brewer "knows there is more convincing to do among current and potential investors," according to Ronald White of the L.A. TIMES. Brewer said Callaway is "clearly a historical brand." He added, "It's been ...

Tags: Callaway Golf, Finance

05/19/14
WWE In Flux After TV Strategy Backfires

Questions are "emerging about what the future holds for WWE" after the company's stock plunged 44% on Friday after Chair Vince McMahon "failed in a high-stakes effort to wring a huge increase in television fees it receives" from NBCUniversal, according to Merissa Marr of the WALL STREET JOURNAL. The ...

Tags: WWE, Finance

05/19/14
Corbis Buys WSM Communications

Entertainment marketing company Corbis Entertainment bought U.K.-based sports marketing company WSM Communications for an undisclosed amount in ­ a move that allows Corbis to expand into the sports sponsorship marketplace. A formal announcement is expected to come this week. Corbis Exec VP Mark Owen ...

Tags: Finance

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